🇯🇵Money on the table: Japan
Its worst price sits about 15% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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Pricing Score
68/ 100
Several of your price checks sit away from what their markets carry.
Scored across 8 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
4 of your 8 price checks sit below the range their markets carry. Another 3 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 7 of your 8 price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in India sits about 23% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around.
Countries audited
9
of 175+ worldwide
Price checks
8
1 product, 9 countries
Off-target
7
88% of price checks
Avg deviation
17.7%
vs the local target price
Countries audited counts all 9 markets we analyzed. The score above covers the 8 we could measure. We ran 8 price checks, not 9. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
4
In range
1
Above range
2
Far above range
1
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
India Far above range | 23% |
Japan Below range | 15% |
Mexico Above range | 13% |
Australia Above range | 7% |
Germany Below range | 4% |
Canada Below range | 2% |
Plus 1 more off-target market. Sign up to see the recommended price for every market.
Findings
What stands out
All 2 findings come from your own pricing data.
7 of 8 price checks are off
That's 88% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Product breakdown
Unlock Everything
13% in range · 8 price checks
Under what the market carries · 4Inside the range the market carries · 1Over what the market carries · 2Well over what the market carries · 1
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- Recommended prices across 175+ markets
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- Revenue-impact estimate
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