🇬🇧Biggest overprice: United Kingdom
Pricing here is roughly 16% above what local buying power supports. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
Age Breakers
Break Through the Ages in This Epic Runner Adventure! Time is fractured and chaos reigns!
App Storerollicgames.com
Pricing Score
32/ 100
Off targetYour prices are off in most of the markets we checked.
That's the share of price checks within ±5% of their local target. Everything else is a market where you're likely leaving money on the table or pricing yourself out.
Apps that localize pricing typically lift revenue 15–40%. It's a typical range, not a guarantee, and it moves with your volume and how price-sensitive each market is.
The verdict
You're priced too high in a lot of places.
Over half of what we checked is above what local buying power supports. Cutting prices in those markets typically lifts conversion enough to grow net revenue, not shrink it.
Countries audited
10
of 175+ worldwide
Prices checked
100
Across 13 products and 10 countries
Off-target
68
68% of prices checked
Avg deviation
20.5%
vs the local target price
How your prices stack up
vs the local target priceStrongly underpriced
17
Moderately underpriced
6
Well aligned
32
Moderately overpriced
15
Strongly overpriced
30
Inconsistency check
Markets where pricing pulls in different directions
These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.
- MexicoExtreme spread · far high & far low
- BrazilExtreme spread · far high & far low
- AustraliaExtreme spread · far high & far low
- JapanWide spread · pulled both ways
- FranceModerate spread · 3 bands
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
Auto-derived from this report's data, not boilerplate.
🇮🇳Money on the table: India
You're priced about 98% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.
68 of 100 price checks are off
That's 68% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.
Per product
Across 13 products
Your widely sold products, most markets off target first.
Energy Card
10% aligned · 10 countries
Priced low (5-15% under target) · 3On target (within ±5%) · 1Priced high (5-15% over target) · 2Priced very high (>15% over target) · 4
Small Gem Pack
10% aligned · 10 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 1Priced high (5-15% over target) · 1Priced very high (>15% over target) · 5
Breakers Pass Premium
30% aligned · 10 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 3Priced high (5-15% over target) · 2Priced very high (>15% over target) · 2
Starter Pack
30% aligned · 10 countries
Priced very low (>15% under target) · 3On target (within ±5%) · 3Priced very high (>15% over target) · 4
Small Energy Pack
40% aligned · 10 countries
Priced very low (>15% under target) · 2On target (within ±5%) · 4Priced high (5-15% over target) · 1Priced very high (>15% over target) · 3
8 more products in this audit.
Where you're off the most
Your worst-aligned markets
Across your 10 largest markets, these are the ones sitting furthest from their local target price. A plus means you're priced above what local buying power supports, a minus means below.
| Market | Deviation |
|---|---|
India Strongly underpriced | -98% |
Mexico Strongly underpriced | -95% |
France Strongly underpriced | -86% |
Germany Strongly underpriced | -86% |
Japan Strongly underpriced | -83% |
Brazil Strongly underpriced | -81% |
Australia Strongly underpriced | -81% |
Canada Strongly underpriced | -31% |
United Kingdom Strongly overpriced | +16% |
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- Mapped to real App Store tiers
- Revenue-impact estimate
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