9 of 16 price checks are off
That's 56% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
Pricing Intelligence ReportBy Mirava
ALL RED Video Official App
Watch it all with ALL RED Video, the home of Liverpool FC’s official on-demand and live video service, formerly LFCTV GO. Full and edited highlights of all men’s matches, as well as LFC Women, U21s and U18s, plus live football, unmissable…
App Storeliverpoolfc.com
Pricing Score
72/ 100
Several of your price checks sit away from what their markets carry.
Scored across 8 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
9 of your 16 price checks sit below the range their markets carry. That's revenue left on the table.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Those price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in Mexico sits about 44% below the range that market carries.
A small nudge up usually lifts ARPU without losing customers. 2 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
16
2 products, 10 countries
Off-target
9
56% of price checks
Avg deviation
20.5%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 8 we could measure. We ran 16 price checks, not 20. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
6
Below range
3
In range
7
Above range
0
Far above range
0
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Mexico Far below range | 44% |
India Far below range | 27% |
France Far below range | 21% |
Australia Below range | 15% |
Brazil Below range | 12% |
Sign up to see the recommended price for each of these markets.
Inconsistency check
Markets where pricing pulls in different directions
This market doesn't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in that storefront. Aligning the outliers is one of the easiest fixes in this report.
- AustraliaSubtle spread · neighbouring bands, all below range
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
This finding comes from your own pricing data.
The full report pairs every finding with the exact price to set.
Per product
Across 2 products
Products sold in most markets come first, then ranked by how many of their price checks land outside the range.
LFCTV GO Annual
38% in range · 8 price checks
Well under what the market carries · 3Under what the market carries · 2Inside the range the market carries · 3
ALL RED Video Monthly
50% in range · 8 price checks
Well under what the market carries · 3Under what the market carries · 1Inside the range the market carries · 4
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Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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