🇩🇪Money on the table: Germany
Its worst price sits well under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
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Not your app? Run a free audit on yoursPricing Score
50/ 100
Most of your prices miss their local optimum.
Scored across 9 of your markets.
Room to improveYou're pricing buyers out at the top end.
38 of your 85 prices sit above their local optimum, pricing buyers out at the top end. Another 29 sit below their own, likely revenue you're not collecting. Your biggest gap: Mexico, well over its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too low in 5 of the 9 markets in this preview.
Priced above the band, buyers quietly drop off at the top end. 8 more markets sit outside their range.
Prices checked
85
6 products, 10 countries
Off-target
67
79% of prices
Avg deviation
58.7%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 9 of your 10 markets.
How your prices stack up
Far below optimum
24
Below optimum
5
Near optimum
18
Above optimum
14
Far above optimum
24
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Mexico Far above optimum | Locked |
Japan Far above optimum | Locked |
India Far above optimum | Locked |
Australia Far above optimum | Locked |
Germany Far below optimum | Locked |
France Far below optimum | Locked |
Plus 3 more off-target markets. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 10 markets.
We cover 175+ storefronts for customers.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
Markets where pricing pulls in different directions9 markets pull in different directions9 markets pull in different directions
Markets where pricing pulls in different directions
9 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 9 previewed markets don't have one pricing story. In 8 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- GermanyExtreme spread · far high & far low
- FranceExtreme spread · far high & far low
- JapanExtreme spread · far high & far low
- BrazilWide spread · pulled both ways
- AustraliaExtreme spread · far high & far low
4 more markets show the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out67 of 85 prices are off67 of 85 prices are off
What stands out
67 of 85 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
67 of 85 prices are off
That's 79% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown6 products · 21% of price checks near optimum6 products · 21% of price checks near optimum
Product breakdown
6 products · 21% of price checks near optimum
Per product
Across 6 products
Your widely sold products, most prices outside their optimum band first.
Subscription
16% near optimum · 58 prices
Well under its local optimum · 23Under its local optimum · 2Near its local optimum · 9Over its local optimum · 6Well over its local optimum · 18
Lifetime Access
33% near optimum · 9 prices
Under its local optimum · 2Near its local optimum · 3Over its local optimum · 3Well over its local optimum · 1
Subscripción
17% near optimum · 6 prices
Near its local optimum · 1Over its local optimum · 2Well over its local optimum · 3
Months 0 - 12
50% near optimum · 8 prices
Near its local optimum · 4Over its local optimum · 3Well over its local optimum · 1
2 more products in this audit.
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