🇯🇵Money on the table: Japan
Its worst price sits well under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
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Not your app? Run a free audit on yoursPricing Score
72/ 100
There's room between your prices and their local optimum.
Scored across 9 of your markets.
Room to improveYou're leaving money on the table.
6 of your 18 prices sit below their local optimum, likely revenue you're not collecting. Another 2 sit above their own, pricing buyers out at the top end. Your biggest gap: India, well over its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too low in 6 of the 9 markets in this preview.
Priced above the band, buyers quietly drop off at the top end. 2 more markets sit outside their range.
Prices checked
18
1 product, 10 countries
Off-target
8
44% of prices
Avg deviation
14.9%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 9 of your 10 markets.
How your prices stack up
Far below optimum
2
Below optimum
4
Near optimum
10
Above optimum
1
Far above optimum
1
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
India Far above optimum | Locked |
Japan Far below optimum | Locked |
Brazil Far below optimum | Locked |
Germany Below optimum | Locked |
France Below optimum | Locked |
Canada Below optimum | Locked |
Plus 2 more off-target markets. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 10 markets.
We cover 175+ storefronts for customers.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
Markets where pricing pulls in different directions8 markets pull in different directions8 markets pull in different directions
Markets where pricing pulls in different directions
8 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 8 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- BrazilModerate spread · 2 bands, all below optimum
- IndiaModerate spread · 2 bands, all above optimum
- JapanModerate spread · 2 bands, all below optimum
- CanadaSubtle spread · neighbouring bands, all below optimum
- GermanySubtle spread · neighbouring bands, all below optimum
3 more markets show the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out8 of 18 prices are off8 of 18 prices are off
What stands out
8 of 18 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
8 of 18 prices are off
That's 44% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown1 product · 56% of price checks near optimum1 product · 56% of price checks near optimum
Product breakdown
1 product · 56% of price checks near optimum
Per product
Product breakdown
Business
56% near optimum · 18 prices
Well under its local optimum · 2Under its local optimum · 4Near its local optimum · 10Over its local optimum · 1Well over its local optimum · 1
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