1304 of 1414 prices are off
That's 92% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
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Not your app? Run a free audit on yoursMost of your prices are well off their local optimum.
Scored across 170 of your markets.
Off target1289 of your 1414 prices sit above their local optimum, pricing buyers out at the top end. Another 15 sit below their own, likely revenue you're not collecting. One to start with: Nepal, well over its optimum band.
1304 of your 1414 prices are costing you money. The worst are ranked below. Start with the top three.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
In Nepal, it's well over its local optimum.
See the exact price to charge for your 3 biggest gaps.
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The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
All 10 markets in this preview sit off their local optimum. The further out, the more it costs you.All 10 markets in this preview sit off their local optimum. Ordered by how far each market sits past its band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Nepal Far above optimum | Locked |
Nigeria Far above optimum | Locked |
Benin Far above optimum | Locked |
Cameroon Far above optimum | Locked |
Senegal Far above optimum | Locked |
Uganda Far above optimum | Locked |
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The rest of this report
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The other 162 markets are in the full report.
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More in this audit
This market doesn't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in that storefront. Aligning the outliers is one of the easiest fixes in this report.
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This finding comes from your own pricing data.
That's 92% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
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Your widely sold products, most prices outside their optimum band first.
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