Pricing Intelligence Report
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Issued July 31, 2026By MiravaRefreshed 16 days ago
Pricing Score
74/ 100

Several of your price checks sit away from what their markets carry.

Scored across 8 of your markets.

Room to improve

There's real money sitting in your pricing gaps.

20 of your 32 price checks sit above the range their markets carry. That prices buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Those price checks are where the money is. The biggest gaps are just below.

The verdict

Your worst price in India sits about 41% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around.

Countries audited
10
of 175+ worldwide
Price checks
32
4 products, 10 countries
Off-target
20
63% of price checks
Avg deviation
18.4%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 8 we could measure. We ran 32 price checks, not 40. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
0
Below range
0
In range
12
Above range
16
Far above range
4

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 10 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
India
Far above range
41%
Brazil
Above range
19%
Australia
Above range
16%
United Kingdom
Above range
6%
Japan
Above range
3%
Sign up to see the recommended price for each of these markets.
Findings

What stands out

This finding comes from your own pricing data.

20 of 32 price checks are off

That's 63% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 4 products

Products sold in most markets come first, then ranked by how many of their price checks land outside the range.

Premium Family Yearly

38% in range · 8 price checks
Inside the range the market carries · 3Over what the market carries · 4Well over what the market carries · 1

Premium Individual

38% in range · 8 price checks
Inside the range the market carries · 3Over what the market carries · 4Well over what the market carries · 1

Premium Family

38% in range · 8 price checks
Inside the range the market carries · 3Over what the market carries · 4Well over what the market carries · 1

Premium Individual Yearly

38% in range · 8 price checks
Inside the range the market carries · 3Over what the market carries · 4Well over what the market carries · 1
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

Free · No credit card

Prefer to look first? See what Mirava would change in a sandbox. Nothing goes live.
Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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