🇦🇺Biggest overprice: Australia
Its worst price sits over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
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Prepared for the ClearScore team
We checked your prices in 3 markets. Claim it and your account opens with this report already inside.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
74/ 100
Based on 2 markets, so read it as a first look.
Room to improveYou're pricing buyers out at the top end.
4 of your 10 prices sit above their local optimum, pricing buyers out at the top end. Another 2 sit below their own, likely revenue you're not collecting. Your biggest gap: Canada, well under its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is off in both markets in this preview.
In Canada, it's well under its local optimum.
Prices checked
10
3 products, 3 countries
Off-target
6
60% of prices
Avg deviation
18.4%
vs the local target price
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Scored across 2 of your 3 markets.
How your prices stack up
Far below optimum
1
Below optimum
1
Near optimum
4
Above optimum
4
Far above optimum
0
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 3 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Canada Far below optimum | Locked |
Australia Above optimum | Locked |
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More in this audit
Markets where pricing pulls in different directions2 markets pull in different directions2 markets pull in different directions
Markets where pricing pulls in different directions
2 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 2 previewed markets don't have one pricing story. In 1 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- CanadaWide spread · pulled both ways
- AustraliaSubtle spread · neighbouring bands, all above optimum
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What stands out6 of 10 prices are off6 of 10 prices are off
What stands out
6 of 10 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇬🇧Your biggest market: United Kingdom
Every price we read in the United Kingdom is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
6 of 10 prices are off
That's 60% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown3 products · 40% of price checks near optimum3 products · 40% of price checks near optimum
Product breakdown
3 products · 40% of price checks near optimum
Per product
Across 3 products
Your widely sold products, most prices outside their optimum band first.
Protect Plus - Annual
20% near optimum · 5 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 3
Protect Plus - Monthly
67% near optimum · 3 prices
Near its local optimum · 2Over its local optimum · 1
1 more product in this audit.
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