🇩🇪Biggest overprice: Germany
Its worst price sits about 6% over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
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Your prices sit close to their local optimum.
Scored across 9 of your markets.
On track17 of your 18 prices still sit off their local optimum. The rest are where they should be.
Even well-priced apps usually have a few gaps worth closing. Your last easy wins are ranked below.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
A small nudge up usually lifts ARPU without losing customers.
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Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We checked 18 prices, not 20. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Across the 10 markets we checked, these sit furthest past their optimum band.
| Market | Past its band |
|---|---|
Mexico Far below optimum | 22% |
Japan Below optimum | 17% |
India Below optimum | 13% |
Australia Below optimum | 6% |
Germany Above optimum | 6% |
Canada Below optimum | 6% |
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These 2 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
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All 3 findings come from your own pricing data.
Its worst price sits about 6% over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.
That's 94% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
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Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
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