🇬🇧Biggest overprice: United Kingdom
Its worst price sits over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
Emma - Budget Planner Tracker
Meet Emma, your financial super app ● All your accounts in one place ● Find and track your subscriptions ● Set budgets ● Weekly reports ● Analyze your spending & expenses ● Daily balance notifications ● Overdraft alerts BANK LEVEL…
Prepared for the Emma team
We checked your prices in 4 markets. Claim it and your account opens with this report already inside.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
70/ 100
Based on 3 markets, so read it as a first look.
Room to improveYou're leaving money on the table.
10 of your 30 prices sit below their local optimum, likely revenue you're not collecting. Another 10 sit above their own, pricing buyers out at the top end. Your biggest gap: Canada, well under its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is off in 2 of the 3 markets in this preview.
In Canada, it's well under its local optimum.
Prices checked
30
13 products, 4 countries
Off-target
20
67% of prices
Avg deviation
16.2%
vs the local target price
See the exact price to charge for your 2 biggest gaps.
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Scored across 3 of your 4 markets.
How your prices stack up
Far below optimum
10
Below optimum
0
Near optimum
10
Above optimum
10
Far above optimum
0
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 4 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Canada Far below optimum | Locked |
United Kingdom Above optimum | Locked |
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Unlock the full report
This free report covers 4 markets.
We cover 175+ storefronts for customers.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 2 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
What stands out20 of 30 prices are off20 of 30 prices are off
What stands out
20 of 30 prices are off
Findings
What stands out
All 2 findings come from your own pricing data.
20 of 30 prices are off
That's 67% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown13 products · 33% of price checks near optimum13 products · 33% of price checks near optimum
Product breakdown
13 products · 33% of price checks near optimum
Per product
Across 13 products
Your widely sold products, most prices outside their optimum band first.
Emma Pro · Monthly
33% near optimum · 3 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 1
Emma Pro · Yearly
33% near optimum · 3 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 1
Emma Plus Monthly
33% near optimum · 3 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 1
Emma Pro · Yearly (2)
33% near optimum · 3 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 1
Emma Pro · Monthly (3)
33% near optimum · 3 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 1
8 more products in this audit.
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