🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off target against itself, so it isn't in the findings above.
Pricing Intelligence ReportBy Mirava
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Pricing Score
77/ 100
Your prices sit close to what these markets carry.
Scored across 8 of your markets.
On trackYour pricing is holding up well across markets.
72 of your 96 price checks sit below the range their markets carry. That's revenue left on the table.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Your last easy wins are just below.
The verdict
Your worst price in Germany sits about 14% below the range that market carries.
A small nudge up usually lifts ARPU without losing customers.
Countries audited
9
of 175+ worldwide
Price checks
96
12 products, 9 countries
Off-target
72
75% of price checks
Avg deviation
15.8%
vs the local target price
Countries audited counts all 9 markets we analyzed. The score above covers the 8 we could measure. We ran 96 price checks, not 108. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
72
In range
24
Above range
0
Far above range
0
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Germany Below range | 14% |
France Below range | 14% |
Japan Below range | 13% |
Canada Below range | 11% |
Brazil Below range | 2% |
Mexico Below range | 2% |
Sign up to see the recommended price for each of these markets.
Findings
What stands out
All 2 findings come from your own pricing data.
72 of 96 price checks are off
That's 75% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 12 products
Your widely sold products, most price checks off target first.
ESPN+ (Monthly) · Monthly
25% in range · 8 price checks
Under what the market carries · 6Inside the range the market carries · 2
ESPN+ Monthly
25% in range · 8 price checks
Under what the market carries · 6Inside the range the market carries · 2
ESPN+ (Yearly)
25% in range · 8 price checks
Under what the market carries · 6Inside the range the market carries · 2
ESPN+ 90 Day Trial (Yearly)
25% in range · 8 price checks
Under what the market carries · 6Inside the range the market carries · 2
ESPN+ 30 Day Trial (Yearly)
25% in range · 8 price checks
Under what the market carries · 6Inside the range the market carries · 2
7 more products in this audit.
Unlock the full report
You're seeing all 9 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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