🇯🇵Money on the table: Japan
Its worst price sits about 18% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
Explore the World by Bowflex
FUEL YOUR FITNESS JOURNEY WITH A SENSE OF ADVENTURE The Explore the World™ App allows you to virtually travel the globe from the comfort of home and automatically adjusts in real-time to the speed of your Bluetooth® enabled Bowflex,…
App Storebowflex.com
Pricing Score
73/ 100
Several of your price checks sit away from what their markets carry.
Scored across 7 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
4 of your 14 price checks sit below the range their markets carry. Another 4 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 8 of your 14 price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in India sits about 49% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around.
Countries audited
9
of 175+ worldwide
Price checks
14
2 products, 9 countries
Off-target
8
57% of price checks
Avg deviation
21.5%
vs the local target price
1 country couldn't be analyzed — we don't have a Mirava Index or live exchange rate for it yet, so it's left out of the scores above rather than guessed at.
Countries audited counts all 9 markets we analyzed. The score above covers the 7 we could measure. We ran 14 price checks, not 18. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
4
In range
6
Above range
2
Far above range
2
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
India Far above range | 49% |
Japan Below range | 18% |
Australia Above range | 16% |
France Below range | 7% |
Sign up to see the recommended price for each of these markets.
Findings
What stands out
All 3 findings come from your own pricing data.
🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off target against itself, so it isn't in the findings above.
8 of 14 price checks are off
That's 57% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 2 products
Products sold in most markets come first, then ranked by how many of their price checks land outside the range.
Monthly Subscription
43% in range · 7 price checks
Under what the market carries · 2Inside the range the market carries · 3Over what the market carries · 1Well over what the market carries · 1
Annual Subscription
43% in range · 7 price checks
Under what the market carries · 2Inside the range the market carries · 3Over what the market carries · 1Well over what the market carries · 1
Unlock the full report
You're seeing all 9 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
Free · No credit card
No spam. Just the link.