🇸🇪Your biggest market: Sweden
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Pricing Intelligence ReportBy Mirava
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Pricing Score
66/ 100
Several of your price checks sit away from what their markets carry.
Scored across 5 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
12 of your 15 price checks sit above the range their markets carry. That prices buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Those price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in India sits about 52% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around.
Countries audited
6
of 175+ worldwide
Price checks
15
3 products, 6 countries
Off-target
12
80% of price checks
Avg deviation
26.9%
vs the local target price
4 countries couldn't be analyzed — we don't have a Mirava Index or live exchange rate for them yet, so they're left out of the scores above rather than guessed at.
Countries audited counts all 6 markets we analyzed. The score above covers the 5 we could measure. We ran 15 price checks, not 18. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
0
In range
3
Above range
9
Far above range
3
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 6 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
India Far above range | 52% |
Australia Above range | 18% |
Brazil Above range | 16% |
United Kingdom Above range | 5% |
Sign up to see the recommended price for each of these markets.
Findings
What stands out
All 2 findings come from your own pricing data.
12 of 15 price checks are off
That's 80% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 3 products
Products sold in most markets come first, then ranked by how many of their price checks land outside the range.
F-Secure VPN - 12 Months
20% in range · 5 price checks
Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 1
Total - 12 months 5 devices
20% in range · 5 price checks
Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 1
Mobile Security - 12 Months
20% in range · 5 price checks
Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 1
Unlock the full report
You're seeing all 6 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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