358 of 385 prices are off
That's 93% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 8 markets. Claim it and your account opens with this report already inside.
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Not your app? Run a free audit on yoursPricing Score
48/ 100
Most of your prices are well off their local optimum.
Scored across 7 of your markets.
Off targetMost of your prices are off their optimum band.
354 of your 385 prices sit above their local optimum, pricing buyers out at the top end. Another 4 sit below their own, likely revenue you're not collecting. Your biggest gap: Brazil, well over its optimum band.
358 of your 385 prices are costing you money. The worst are ranked below. Start with the top three.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too high in all 7 markets in this preview.
In Brazil, it's well over its local optimum.
Prices checked
385
55 products, 8 countries
Off-target
358
93% of prices
Avg deviation
42.2%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 7 of your 8 markets.
How your prices stack up
Far below optimum
0
Below optimum
4
Near optimum
27
Above optimum
193
Far above optimum
161
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 8 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Brazil Far above optimum | Locked |
Mexico Far above optimum | Locked |
Australia Far above optimum | Locked |
Germany Far above optimum | Locked |
France Far above optimum | Locked |
United Kingdom Above optimum | Locked |
Plus 1 more off-target market. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 8 markets.
We cover 175+ storefronts for customers.
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- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
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More in this audit
Markets where pricing pulls in different directions5 markets pull in different directions5 markets pull in different directions
Markets where pricing pulls in different directions
5 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 5 previewed markets don't have one pricing story. In 1 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- CanadaWide spread · pulled both ways
- GermanyModerate spread · 3 bands, all above optimum
- FranceModerate spread · 3 bands, all above optimum
- AustraliaSubtle spread · neighbouring bands, all above optimum
- United KingdomSubtle spread · neighbouring bands, all above optimum
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out358 of 385 prices are off358 of 385 prices are off
What stands out
358 of 385 prices are off
Findings
What stands out
This finding comes from your own pricing data.
The full report puts a price on your widest gaps.
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Product breakdown55 products · 7% of price checks near optimum55 products · 7% of price checks near optimum
Product breakdown
55 products · 7% of price checks near optimum
Per product
Across 55 products
Your widely sold products, most prices outside their optimum band first.
Temas Personalizados VIP · Monthly (2)
0% near optimum · 7 prices
Over its local optimum · 4Well over its local optimum · 3
Facemoji VIP · Yearly
0% near optimum · 7 prices
Over its local optimum · 5Well over its local optimum · 2
Facemoji VIP · Monthly
0% near optimum · 7 prices
Over its local optimum · 4Well over its local optimum · 3
Facemoji VIP · Yearly (3)
0% near optimum · 7 prices
Over its local optimum · 2Well over its local optimum · 5
Facemoji VIP · Every 6 months
0% near optimum · 7 prices
Over its local optimum · 4Well over its local optimum · 3
50 more products in this audit.
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