🇯🇵Money on the table: Japan
Its worst price sits about 70% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
Fitia: Calorie Counter & Diet
0 stars • The fastest & most accurate calorie counter • Track calories by photo, voice, or typing (like notes) • Personalized meal plans for weight loss or muscle gain • AI coach that adapts to your progress • Grocery list, recipes &…
App Storefitia.app
Pricing Score
62/ 100
Several of your price checks sit away from what their markets carry.
Scored across 8 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
64 of your 156 price checks sit below the range their markets carry. Another 61 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 125 of your 156 price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in India sits about 165% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around. 7 more markets have a price this far out.
Countries audited
9
of 175+ worldwide
Price checks
156
20 products, 9 countries
Off-target
125
80% of price checks
Avg deviation
33.3%
vs the local target price
Countries audited counts all 9 markets we analyzed. The score above covers the 8 we could measure. We ran 156 price checks, not 180. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
39
Below range
25
In range
31
Above range
38
Far above range
23
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
India Far above range | 165% |
Brazil Far above range | 119% |
Japan Far below range | 70% |
Australia Far above range | 52% |
United Kingdom Far below range | 42% |
Mexico Far above range | 40% |
Plus 2 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check
Markets where pricing pulls in different directions
These 8 previewed markets don't have one pricing story. In each of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- GermanyExtreme spread · far high & far low
- AustraliaExtreme spread · far high & far low
- BrazilExtreme spread · far high & far low
- MexicoExtreme spread · far high & far low
- JapanExtreme spread · far high & far low
3 more markets show the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 3 findings come from your own pricing data.
🇲🇽Your biggest market: Mexico
Mexico is far above range, about 40% past the top of the range. One tier here usually beats fixing a dozen smaller markets.
125 of 156 price checks are off
That's 80% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 20 products
Your widely sold products, most price checks off target first.
Fitia Premium - 6 Months · Every 6 months
0% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 3Over what the market carries · 4
Fitia Premium - 12 Months · Yearly (4)
0% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 3Over what the market carries · 4
Fitia Premium - 12 Months · Yearly (6)
0% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 3Over what the market carries · 4
5000 Fitia Coins
0% in range · 8 price checks
Over what the market carries · 2Well over what the market carries · 6
Fitia Premium - 3 Months · Every 3 months
13% in range · 8 price checks
Well under what the market carries · 1Under what the market carries · 3Inside the range the market carries · 1Over what the market carries · 3
15 more products in this audit.
Unlock the full report
You're seeing all 9 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
Free · No credit card
No spam. Just the link.