Pricing Intelligence Report
Fonos: Sách nói & Ebook icon

Fonos: Sách nói & Ebook

15 phút nghe sách mỗi ngày để phát triển bản thân và sự nghiệp. Fonos, kho sách nói best-seller lớn nhất Việt Nam, với hàng nghìn sách nói, ebook, tóm tắt sách, podcast, thiền và truyện ngủ.

App Storefonos.vn
Issued August 14, 2026By MiravaRefreshed yesterday
Pricing Score
63/ 100

Several of your price checks sit away from what their markets carry.

Scored across 9 of your markets.

Room to improve

There's real money sitting in your pricing gaps.

48 of your 87 price checks sit below the range their markets carry. Another 18 sit above their own ranges, pricing buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 66 of your 87 price checks are where the money is. The biggest gaps are just below.

The verdict

Your worst price in Australia sits about 121% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around. 7 more markets have a price this far out.

Countries audited
10
of 175+ worldwide
Price checks
87
14 products, 10 countries
Off-target
66
76% of price checks
Avg deviation
29.8%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 87 price checks, not 140. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
37
Below range
11
In range
21
Above range
16
Far above range
2

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 10 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
Australia
Far above range
121%
Japan
Far above range
103%
Germany
Far below range
54%
France
Far below range
54%
Canada
Far below range
50%
Mexico
Far below range
39%
Plus 3 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check

Markets where pricing pulls in different directions

These 9 previewed markets don't have one pricing story. In 2 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • United KingdomWide spread · pulled both ways
  • AustraliaModerate spread · 3 bands, all above range
  • BrazilModerate spread · 3 bands, all below range
  • MexicoModerate spread · 3 bands, all below range
  • JapanModerate spread · 3 bands, all above range

4 more markets show the same drift in this preview.

Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

All 3 findings come from your own pricing data.

🇩🇪Money on the table: Germany

Its worst price sits about 54% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.

🇻🇳Your biggest market: Vietnam

We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.

66 of 87 price checks are off

That's 76% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 14 products

Your widely sold products, most price checks off target first.

Thành viên Fonos gói năm

8% in range · 13 price checks
Well under what the market carries · 7Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 3

Fonos Premium Tháng

0% in range · 9 price checks
Well under what the market carries · 6Under what the market carries · 1Over what the market carries · 2

Fonos Lite Tháng

11% in range · 9 price checks
Well under what the market carries · 6Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 1

Fonos Premium gói năm

11% in range · 9 price checks
Well under what the market carries · 6Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 1

Thành viên Fonos gói tháng

29% in range · 7 price checks
Well under what the market carries · 4Under what the market carries · 1Inside the range the market carries · 2
9 more products in this audit.
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

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Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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