🇨🇦Money on the table: Canada
Its worst price sits under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
56/ 100
Most of your prices miss their local optimum.
Scored across 9 of your markets.
Room to improveYou're pricing buyers out at the top end.
56 of your 72 prices sit above their local optimum, pricing buyers out at the top end. One more sits below its own, likely revenue you're not collecting. Your biggest gap: India, well over its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too high in 7 of the 9 markets in this preview.
In India, it's well over its local optimum.
Prices checked
72
8 products, 10 countries
Off-target
57
79% of prices
Avg deviation
44.8%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 9 of your 10 markets.
How your prices stack up
Far below optimum
0
Below optimum
1
Near optimum
15
Above optimum
25
Far above optimum
31
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
India Far above optimum | Locked |
Brazil Far above optimum | Locked |
Mexico Far above optimum | Locked |
Germany Far above optimum | Locked |
Australia Far above optimum | Locked |
France Above optimum | Locked |
Plus 2 more off-target markets. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 10 markets.
We cover 175+ storefronts for customers.
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- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
Markets where pricing pulls in different directions3 markets pull in different directions3 markets pull in different directions
Markets where pricing pulls in different directions
3 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 3 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- AustraliaSubtle spread · neighbouring bands, all above optimum
- CanadaSubtle spread · neighbouring bands, all below optimum
- GermanySubtle spread · neighbouring bands, all above optimum
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out57 of 72 prices are off57 of 72 prices are off
What stands out
57 of 72 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇷🇺Your biggest market: Russian Federation
We didn't get pricing data for this storefront. Connect your store accounts and we'll score it with the rest.
57 of 72 prices are off
That's 79% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown8 products · 21% of price checks near optimum8 products · 21% of price checks near optimum
Product breakdown
8 products · 21% of price checks near optimum
Per product
Across 8 products
Your widely sold products, most prices outside their optimum band first.
PRO features · Every 6 months (2)
11% near optimum · 9 prices
Under its local optimum · 1Near its local optimum · 1Over its local optimum · 3Well over its local optimum · 4
PRO features · Yearly
22% near optimum · 9 prices
Near its local optimum · 2Over its local optimum · 3Well over its local optimum · 4
PRO features · Yearly (2)
22% near optimum · 9 prices
Near its local optimum · 2Over its local optimum · 3Well over its local optimum · 4
PRO features · Every 6 months
22% near optimum · 9 prices
Near its local optimum · 2Over its local optimum · 3Well over its local optimum · 4
PRO features · Yearly (3)
22% near optimum · 9 prices
Near its local optimum · 2Over its local optimum · 3Well over its local optimum · 4
3 more products in this audit.
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