Pricing Intelligence Report
FPT Play: Phim, Anime, Bóng Đá icon

FPT Play: Phim, Anime, Bóng Đá

FPT Play - Thế giới giải trí không giới hạn, gói trọn trong một ứng dụng. FPT Play mang đến trải nghiệm giải trí toàn diện với kho nội dung khổng lồ, chất lượng cao, đáp ứng mọi nhu cầu xem của bạn - từ phim bộ Châu Á, Anime, truyền hình…

App Storefptplay.vn
Issued July 24, 2026By MiravaRefreshed 22 days ago
Pricing Score
72/ 100

Several of your price checks sit away from what their markets carry.

Scored across 9 of your markets.

Room to improve

There's real money sitting in your pricing gaps.

17 of your 41 price checks sit below the range their markets carry. Another 10 sit above their own ranges, pricing buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 27 of your 41 price checks are where the money is. The biggest gaps are just below.

The verdict

Your worst price in Australia sits about 38% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around. One more market has a price this far out.

Countries audited
10
of 175+ worldwide
Price checks
41
9 products, 10 countries
Off-target
27
66% of price checks
Avg deviation
17.2%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 41 price checks, not 90. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
4
Below range
13
In range
14
Above range
9
Far above range
1

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 10 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
Australia
Far above range
38%
Japan
Far below range
22%
India
Above range
16%
Canada
Below range
12%
Germany
Below range
8%
France
Below range
8%
Plus 1 more off-target market. Sign up to see the recommended price for every market.
Inconsistency check

Markets where pricing pulls in different directions

These 6 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • AustraliaModerate spread · 3 bands, all above range
  • JapanModerate spread · 3 bands, all below range
  • CanadaSubtle spread · neighbouring bands, all below range
  • GermanySubtle spread · neighbouring bands, all below range
  • United KingdomSubtle spread · neighbouring bands, all above range

1 more market shows the same drift in this preview.

Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

All 3 findings come from your own pricing data.

🇯🇵Money on the table: Japan

Its worst price sits about 22% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.

🇻🇳Your biggest market: Vietnam

We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.

27 of 41 price checks are off

That's 66% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 9 products

Your widely sold products, most price checks off target first.

Gói VIP A 1 Tháng

17% in range · 6 price checks
Well under what the market carries · 1Under what the market carries · 3Inside the range the market carries · 1Over what the market carries · 1

Gói VIP 1 Tháng

50% in range · 8 price checks
Under what the market carries · 1Inside the range the market carries · 4Over what the market carries · 3

Gói MAX 1 Tháng

33% in range · 6 price checks
Well under what the market carries · 1Under what the market carries · 3Inside the range the market carries · 2

Gói Không Quảng Cáo 1 Tháng

40% in range · 5 price checks
Under what the market carries · 2Inside the range the market carries · 2Well over what the market carries · 1

Gói SPORT 1 Tháng

25% in range · 4 price checks
Under what the market carries · 3Inside the range the market carries · 1
4 more products in this audit.
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

Free · No credit card

Prefer to look first? See what Mirava would change in a sandbox. Nothing goes live.
Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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