🇦🇺Biggest overprice: Australia
Its worst price sits about 38% over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
Goalino: Cashier Concession
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Pricing Score
74/ 100
Based on 4 markets, so read it as a first look.
Room to improveYou're pricing buyers out at the top end.
10 of your 20 prices sit above their local optimum, pricing buyers out at the top end. Another 4 sit below their own, likely revenue you're not collecting. Your biggest gap: Mexico, 47% under its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price in Mexico sits about 47% under its optimum band.
A small nudge up usually lifts ARPU without losing customers. 2 more markets have a price this far out.
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Countries audited
7
of 175+ worldwide
Prices checked
20
5 products, 7 countries
Off-target
14
70% of prices
Avg deviation
20.8%
vs the local target price
Countries audited counts all 7 markets we analyzed. The score above covers the 4 we could measure. We checked 20 prices, not 35. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below optimum
4
Below optimum
0
Near optimum
6
Above optimum
9
Far above optimum
1
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 7 markets we checked, these sit furthest past their optimum band.
| Market | Past its band |
|---|---|
Mexico Far below optimum | 47% |
Australia Far above optimum | 38% |
Canada Far below optimum | 23% |
United Kingdom Above optimum | 6% |
Sign up to see the recommended price for each of these markets.
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Inconsistency check
Markets where pricing pulls in different directions
These 3 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- CanadaModerate spread · 2 bands, all below optimum
- MexicoModerate spread · 2 bands, all below optimum
- AustraliaSubtle spread · neighbouring bands, all above optimum
Unlock the report to see which products are pulling each market in opposite directions.
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Findings
What stands out
All 2 findings come from your own pricing data.
14 of 20 prices are off
That's 70% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
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Per product
Across 5 products
Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
Goalino Cash Calculator Yearly
25% near optimum · 4 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 2
Goalino Cash Calculator Weekly · Every 7 days
25% near optimum · 4 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 2
Goalino Cash Calculator Lifetime
25% near optimum · 4 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 2
Goalino Cash Calculator Weekly · Every 7 days (2)
25% near optimum · 4 prices
Well under its local optimum · 1Near its local optimum · 1Over its local optimum · 1Well over its local optimum · 1
Goalino Cash Calculator Lifetime (2)
50% near optimum · 4 prices
Near its local optimum · 2Over its local optimum · 2
Unlock the full report
You're seeing all 7 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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