Pricing Intelligence Report
הארץ - חדשות | Haaretz icon

הארץ - חדשות | Haaretz

אפליקציית הארץ מביאה לכם את מיטב התכנים של העיתון האיכותי בישראל: חדשות בזמן אמת, ניתוחים ומאמרים של מיטב הפרשנים בישראל, מתכונים, ביקורות סרטים, סדרות טלוויזיה, ספרים ומסעדות, כתבות מגזין ופנאי, האזנה לפודקאסטים, סיקור עולם הספורט,…

App Storehaaretz.co.il
Issued July 31, 2026By MiravaRefreshed 16 days ago
Pricing Score
71/ 100

Several of your price checks sit away from what their markets carry.

Scored across 8 of your markets.

Room to improve

There's real money sitting in your pricing gaps.

26 of your 77 price checks sit below the range their markets carry. Another 32 sit above their own ranges, pricing buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 58 of your 77 price checks are where the money is. The biggest gaps are just below.

The verdict

Your worst price in India sits about 60% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around.

Countries audited
10
of 175+ worldwide
Price checks
77
17 products, 10 countries
Off-target
58
75% of price checks
Avg deviation
19.3%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 8 we could measure. We ran 77 price checks, not 170. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
0
Below range
26
In range
19
Above range
25
Far above range
7

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 10 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
India
Far above range
60%
Brazil
Above range
18%
Japan
Below range
17%
France
Below range
13%
Australia
Above range
8%
United Kingdom
Above range
6%
Plus 1 more off-target market. Sign up to see the recommended price for every market.
Inconsistency check

Markets where pricing pulls in different directions

These 5 previewed markets don't have one pricing story. In 2 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • United KingdomWide spread · pulled both ways
  • JapanWide spread · pulled both ways
  • CanadaSubtle spread · neighbouring bands, all below range
  • FranceSubtle spread · neighbouring bands, all below range
  • IndiaSubtle spread · neighbouring bands, all above range
Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

All 3 findings come from your own pricing data.

🇯🇵Money on the table: Japan

Its worst price sits about 17% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.

🇺🇸Your biggest market: United States of America

Every price we read in the United States of America is a reference price. A reference price can't be off target against itself, so it isn't in the findings above.

58 of 77 price checks are off

That's 75% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 17 products

Your widely sold products, most price checks off target first.

Unlimited access for Haaretz

0% in range · 7 price checks
Under what the market carries · 4Over what the market carries · 2Well over what the market carries · 1

Haaretz Hebrew Edition for iPhone

25% in range · 8 price checks
Under what the market carries · 3Inside the range the market carries · 2Over what the market carries · 2Well over what the market carries · 1

מינוי חודשי להארץ

25% in range · 8 price checks
Under what the market carries · 3Inside the range the market carries · 2Over what the market carries · 2Well over what the market carries · 1

מינוי שנתי להארץ

25% in range · 8 price checks
Under what the market carries · 3Inside the range the market carries · 2Over what the market carries · 2Well over what the market carries · 1

מנוי שנתי להארץ עם הטבה

29% in range · 7 price checks
Under what the market carries · 3Inside the range the market carries · 2Over what the market carries · 2
12 more products in this audit.
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

Free · No credit card

Prefer to look first? See what Mirava would change in a sandbox. Nothing goes live.
Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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