🇩🇪Your biggest market: Germany
Germany is far above range, about 21% past the top of the range. One tier here usually beats fixing a dozen smaller markets.
Pricing Intelligence ReportBy Mirava
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Pricing Score
47/ 100
Your prices sit well away from what these markets carry.
Scored across 8 of your markets.
Off targetYour pricing is well off what these markets can carry.
37 of your 40 price checks sit above the range their markets carry. That prices buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Those price checks are costing you money. The worst are ranked just below.
The verdict
Your worst price in Brazil sits about 96% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around. 4 more markets have a price this far out.
Countries audited
9
of 175+ worldwide
Price checks
40
5 products, 9 countries
Off-target
37
93% of price checks
Avg deviation
42.6%
vs the local target price
Countries audited counts all 9 markets we analyzed. The score above covers the 8 we could measure. We ran 40 price checks, not 45. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
0
In range
3
Above range
21
Far above range
16
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Brazil Far above range | 96% |
Mexico Far above range | 83% |
Australia Far above range | 26% |
Japan Far above range | 22% |
Germany Far above range | 21% |
France Above range | 19% |
Plus 2 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check
Markets where pricing pulls in different directions
These 4 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- AustraliaSubtle spread · neighbouring bands, all above range
- CanadaSubtle spread · neighbouring bands, all above range
- GermanySubtle spread · neighbouring bands, all above range
- JapanSubtle spread · neighbouring bands, all above range
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 2 findings come from your own pricing data.
37 of 40 price checks are off
That's 93% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 5 products
Products sold in most markets come first, then ranked by how many of their price checks land outside the range.
Premium Week · Every 7 days
0% in range · 8 price checks
Over what the market carries · 5Well over what the market carries · 3
Premium week
0% in range · 8 price checks
Over what the market carries · 5Well over what the market carries · 3
Premium Week · Every 7 days (2)
13% in range · 8 price checks
Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 4
Premium Month
13% in range · 8 price checks
Inside the range the market carries · 1Over what the market carries · 4Well over what the market carries · 3
Premium Year
13% in range · 8 price checks
Inside the range the market carries · 1Over what the market carries · 4Well over what the market carries · 3
Unlock the full report
You're seeing all 9 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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