🇦🇺Biggest overprice: Australia
Its worst price sits about 38% past the top of the range this market carries. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
Idle Airplane Inc. Tycoon
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App Storegreenpandagames.com
Pricing Score
75/ 100
Your prices sit close to what these markets carry.
Scored across 9 of your markets.
On trackYour pricing is holding up well across markets.
51 of your 198 price checks sit below the range their markets carry. Another 82 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Your last easy wins are just below.
The verdict
Your worst price in Brazil sits about 51% below the range that market carries.
A small nudge up usually lifts ARPU without losing customers. 4 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
198
22 products, 10 countries
Off-target
133
67% of price checks
Avg deviation
21.2%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 198 price checks, not 220. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
27
Below range
24
In range
65
Above range
59
Far above range
23
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Brazil Far below range | 51% |
Mexico Far below range | 47% |
Australia Far above range | 38% |
India Far above range | 38% |
Canada Far below range | 23% |
Germany Below range | 8% |
Plus 3 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check
Markets where pricing pulls in different directions
These 7 previewed markets don't have one pricing story. In 2 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- MexicoWide spread · pulled both ways
- AustraliaModerate spread · 3 bands, all above range
- CanadaModerate spread · 3 bands, all below range
- BrazilWide spread · pulled both ways
- GermanySubtle spread · neighbouring bands, all below range
2 more markets show the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 3 findings come from your own pricing data.
🇩🇪Your biggest market: Germany
Germany is below range, about 8% past the bottom of the range. One tier here usually beats fixing a dozen smaller markets.
133 of 198 price checks are off
That's 67% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 22 products
Your widely sold products, most price checks off target first.
PASSENGER PACK
11% in range · 9 price checks
Well under what the market carries · 2Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 1
PERMANENT BUILDER
11% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 5Well over what the market carries · 1
GOLDEN TICKET
11% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 5Well over what the market carries · 1
PERMANENT BUILDER (2)
11% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 5Well over what the market carries · 1
PERMANENT BUILDER (3)
11% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 5Well over what the market carries · 1
17 more products in this audit.
Unlock the full report
You're seeing all 10 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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