785 of 914 price checks are off
That's 86% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
Pricing Intelligence ReportBy Mirava
Imou Life
ABOUT IMOU LIFE Imou Life App is specially created for Imou cameras, doorbells, sensors, NVR and other smart IoT products, committed to creating a secure, simple, and smart life for everyone. 99 When subscription services are contracted…
App Store
Pricing Score
48/ 100
Your prices sit well away from what these markets carry.
Scored across 8 of your markets.
Off targetYour pricing is well off what these markets can carry.
785 of your 914 price checks sit above the range their markets carry. That prices buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Those price checks are costing you money. The worst are ranked just below.
The verdict
Your worst price in India sits about 165% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around. 6 more markets have a price this far out.
Countries audited
9
of 175+ worldwide
Price checks
914
144 products, 9 countries
Off-target
785
86% of price checks
Avg deviation
50.3%
vs the local target price
Countries audited counts all 9 markets we analyzed. The score above covers the 8 we could measure. We ran 914 price checks, not 1296. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
0
In range
129
Above range
419
Far above range
366
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 9 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
India Far above range | 165% |
Mexico Far above range | 86% |
Australia Far above range | 31% |
Japan Far above range | 29% |
Germany Far above range | 28% |
France Far above range | 25% |
Plus 2 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check
Markets where pricing pulls in different directions
These 6 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- FranceModerate spread · 3 bands, all above range
- GermanyModerate spread · 3 bands, all above range
- United KingdomModerate spread · 3 bands, all above range
- JapanModerate spread · 3 bands, all above range
- AustraliaSubtle spread · neighbouring bands, all above range
1 more market shows the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
This finding comes from your own pricing data.
The full report pairs every finding with the exact price to set.
Per product
Across 144 products
Your widely sold products, most price checks off target first.
Basic plan Annual (1 camera)
0% in range · 9 price checks
Over what the market carries · 7Well over what the market carries · 2
Basic plan Annual (2 cameras)
0% in range · 9 price checks
Over what the market carries · 7Well over what the market carries · 2
Basic plan Monthly (1 camera)
0% in range · 8 price checks
Over what the market carries · 5Well over what the market carries · 3
Basic plan Monthly (2 camera)
0% in range · 8 price checks
Over what the market carries · 6Well over what the market carries · 2
Basic plan Monthly (6 cameras)
0% in range · 8 price checks
Over what the market carries · 5Well over what the market carries · 3
139 more products in this audit.
Unlock the full report
You're seeing all 9 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
Free · No credit card
No spam. Just the link.