🇮🇳Biggest overprice: India
Pricing here is roughly 54% above what local buying power supports. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
Jungle Vet Care Games For Kids
Help the vet take care of the animals - treat, heal and cure the Jungle wildlife. The Jungle animals need some assistance, some got sick, others got injured or hurt.
App Storepazugames.com
Pricing Score
27/ 100
Off targetYour prices are off in most of the markets we checked.
That's the share of price checks within ±5% of their local target. Everything else is a market where you're likely leaving money on the table or pricing yourself out.
Apps that localize pricing typically lift revenue 15–40%. It's a typical range, not a guarantee, and it moves with your volume and how price-sensitive each market is.
The verdict
Pricing is all over the place, in both directions.
Some markets are too high, others too low. That usually means there isn't one consistent strategy. Aligning everything to a single regional pricing model tends to unlock immediate revenue.
Countries audited
10
of 175+ worldwide
Prices checked
60
Across 10 products and 10 countries
Off-target
44
73% of prices checked
Avg deviation
18.8%
vs the local target price
How your prices stack up
vs the local target priceStrongly underpriced
11
Moderately underpriced
10
Well aligned
16
Moderately overpriced
7
Strongly overpriced
16
Inconsistency check
Markets where pricing pulls in different directions
These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.
- MexicoExtreme spread · far high & far low
- BrazilExtreme spread · far high & far low
- JapanWide spread · pulled both ways
- FranceModerate spread · 3 bands
- GermanyModerate spread · 3 bands
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
Auto-derived from this report's data, not boilerplate.
🇯🇵Money on the table: Japan
You're priced about 99% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.
🇺🇸Your biggest market: United States of America
United States of America is currently well aligned (0%). Even a one-tier move here moves the needle more than fixing a dozen smaller markets.
44 of 60 price checks are off
That's 73% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.
Per product
Across 10 products
Your widely sold products, most markets off target first.
Pazu PLUS monthly
30% aligned · 20 countries
Priced very low (>15% under target) · 4Priced low (5-15% under target) · 2On target (within ±5%) · 6Priced high (5-15% over target) · 2Priced very high (>15% over target) · 6
Pazu Subscription
30% aligned · 10 countries
Priced very low (>15% under target) · 1Priced low (5-15% under target) · 3On target (within ±5%) · 3Priced high (5-15% over target) · 1Priced very high (>15% over target) · 2
Special Offer
30% aligned · 10 countries
Priced low (5-15% under target) · 1On target (within ±5%) · 3Priced high (5-15% over target) · 2Priced very high (>15% over target) · 4
Pazu Membership
30% aligned · 10 countries
Priced very low (>15% under target) · 1Priced low (5-15% under target) · 3On target (within ±5%) · 3Priced high (5-15% over target) · 1Priced very high (>15% over target) · 2
Full Game Pack
20% aligned · 5 countries
Priced low (5-15% under target) · 1On target (within ±5%) · 1Priced high (5-15% over target) · 1Priced very high (>15% over target) · 2
5 more products in this audit.
Where you're off the most
Your worst-aligned markets
Across your 10 largest markets, these are the ones sitting furthest from their local target price. A plus means you're priced above what local buying power supports, a minus means below.
| Market | Deviation |
|---|---|
Japan Strongly underpriced | -99% |
Mexico Strongly underpriced | -95% |
Brazil Strongly underpriced | -81% |
India Strongly overpriced | +54% |
Australia Strongly overpriced | +27% |
France Strongly underpriced | -17% |
Germany Strongly underpriced | -17% |
United Kingdom Strongly overpriced | +16% |
Canada Moderately underpriced | -14% |
Sign up to see the recommended price for each of these markets.
Unlock the full report
You're seeing 10 of 175+ countries.
Sign up free, connect your store, and see the recommended price for every market, mapped to real App Store price tiers. Push the changes live when you approve them.
- Recommended price for every country
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
Free · No credit card
Not ready? We'll email you a link to this report — no signup required.
Email me this report
We'll email you a link to this report. No spam.