Pricing Intelligence Report
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App Storekumu.ph
Issued July 25, 2026By MiravaRefreshed 22 days ago
Pricing Score
78/ 100

Your prices sit close to what these markets carry.

Scored across 9 of your markets.

On track

Your pricing is holding up well across markets.

18 of your 88 price checks sit below the range their markets carry. Another 31 sit above their own ranges, pricing buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Your last easy wins are just below.

The verdict

Your worst price in Australia sits about 38% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around. 4 more markets have a price this far out.

Countries audited
10
of 175+ worldwide
Price checks
88
11 products, 10 countries
Off-target
49
56% of price checks
Avg deviation
15.7%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 88 price checks, not 110. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
2
Below range
16
In range
39
Above range
20
Far above range
11

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 10 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
Australia
Far above range
38%
India
Far above range
37%
Canada
Far below range
24%
Mexico
Far below range
23%
Brazil
Far above range
21%
Germany
Below range
8%
Plus 3 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check

Markets where pricing pulls in different directions

These 8 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • AustraliaModerate spread · 3 bands, all above range
  • BrazilModerate spread · 3 bands, all above range
  • CanadaModerate spread · 3 bands, all below range
  • MexicoModerate spread · 2 bands, all below range
  • GermanySubtle spread · neighbouring bands, all below range

3 more markets show the same drift in this preview.

Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

All 3 findings come from your own pricing data.

🇨🇦Money on the table: Canada

Its worst price sits about 24% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.

🇺🇸Your biggest market: United States of America

Every price we read in the United States of America is a reference price. A reference price can't be off target against itself, so it isn't in the findings above.

49 of 88 price checks are off

That's 56% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 11 products

Your widely sold products, most price checks off target first.

1000 Coins

22% in range · 9 price checks
Well under what the market carries · 1Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 3

10600 Coins

33% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 3Over what the market carries · 3Well over what the market carries · 1

2100 Coins

44% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 4Over what the market carries · 2Well over what the market carries · 1

21500 Coins

44% in range · 9 price checks
Under what the market carries · 1Inside the range the market carries · 4Over what the market carries · 3Well over what the market carries · 1

10000 Coins

44% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 4Over what the market carries · 2Well over what the market carries · 1
6 more products in this audit.
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

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Prefer to look first? See what Mirava would change in a sandbox. Nothing goes live.
Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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