🇯🇵Money on the table: Japan
You're priced about 99% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
Land Builder
Land Builder is a puzzle game that lets you dream, a relaxing game that lets you expand your horizons, an adventure game that lets you build the world you want to see. ► AN ENGAGINGLY SIMPLE PUZZLE A simulator game where you build a whole…
App Storesay.games
Pricing Score
31/ 100
Off targetYour prices are off in most of the markets we checked.
That's the share of price checks within ±5% of their local target. Everything else is a market where you're likely leaving money on the table or pricing yourself out.
Apps that localize pricing typically lift revenue 15–40%. It's a typical range, not a guarantee, and it moves with your volume and how price-sensitive each market is.
The verdict
Pricing is all over the place, in both directions.
Some markets are too high, others too low. That usually means there isn't one consistent strategy. Aligning everything to a single regional pricing model tends to unlock immediate revenue.
Countries audited
10
of 175+ worldwide
Prices checked
100
Across 35 products and 10 countries
Off-target
69
69% of prices checked
Avg deviation
28.7%
vs the local target price
How your prices stack up
vs the local target priceStrongly underpriced
37
Moderately underpriced
2
Well aligned
31
Moderately overpriced
10
Strongly overpriced
20
Inconsistency check
Markets where pricing pulls in different directions
These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.
- BrazilExtreme spread · far high & far low
- AustraliaExtreme spread · far high & far low
- JapanWide spread · pulled both ways
- CanadaModerate spread · 3 bands
- IndiaExtreme spread · far high & far low
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
Auto-derived from this report's data, not boilerplate.
69 of 100 price checks are off
That's 69% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.
Per product
Across 35 products
Your widely sold products, most markets off target first.
Gems 1
30% aligned · 10 countries
Priced very low (>15% under target) · 3On target (within ±5%) · 3Priced very high (>15% over target) · 4
Gems3
33% aligned · 9 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 3Priced high (5-15% over target) · 2Priced very high (>15% over target) · 1
Starter Bundle
29% aligned · 7 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 2Priced high (5-15% over target) · 1Priced very high (>15% over target) · 1
Gems2
56% aligned · 9 countries
On target (within ±5%) · 5Priced high (5-15% over target) · 2Priced very high (>15% over target) · 2
Best Win Pack
56% aligned · 9 countries
On target (within ±5%) · 5Priced high (5-15% over target) · 2Priced very high (>15% over target) · 2
30 more products in this audit.
Where you're off the most
Your worst-aligned markets
Across your 10 largest markets, these are the ones sitting furthest from their local target price. A plus means you're priced above what local buying power supports, a minus means below.
| Market | Deviation |
|---|---|
Japan Strongly underpriced | -99% |
India Strongly underpriced | -98% |
Mexico Strongly underpriced | -95% |
Brazil Strongly underpriced | -81% |
Australia Strongly underpriced | -80% |
Canada Strongly underpriced | -31% |
United Kingdom Strongly underpriced | -17% |
France Strongly underpriced | -17% |
Germany Strongly underpriced | -17% |
Sign up to see the recommended price for each of these markets.
Unlock the full report
You're seeing 10 of 175+ countries.
Sign up free, connect your store, and see the recommended price for every market, mapped to real App Store price tiers. Push the changes live when you approve them.
- Recommended price for every country
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
Free · No credit card
Not ready? We'll email you a link to this report — no signup required.
Email me this report
We'll email you a link to this report. No spam.