🇦🇺Biggest overprice: Australia
Pricing here is roughly 27% above what local buying power supports. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
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App Storesay.games
Pricing Score
31/ 100
Off targetYour prices are off in most of the markets we checked.
That's the share of price checks within ±5% of their local target. Everything else is a market where you're likely leaving money on the table or pricing yourself out.
Apps that localize pricing typically lift revenue 15–40%. It's a typical range, not a guarantee, and it moves with your volume and how price-sensitive each market is.
The verdict
You're priced too high in a lot of places.
Over half of what we checked is above what local buying power supports. Cutting prices in those markets typically lifts conversion enough to grow net revenue, not shrink it.
Countries audited
10
of 175+ worldwide
Prices checked
100
Across 16 products and 10 countries
Off-target
69
69% of prices checked
Avg deviation
19.9%
vs the local target price
How your prices stack up
vs the local target priceStrongly underpriced
21
Moderately underpriced
6
Well aligned
31
Moderately overpriced
16
Strongly overpriced
26
Inconsistency check
Markets where pricing pulls in different directions
These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.
- BrazilExtreme spread · far high & far low
- JapanWide spread · pulled both ways
- CanadaModerate spread · 3 bands
- MexicoModerate spread · 3 bands
- United KingdomExtreme spread · far high & far low
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
Auto-derived from this report's data, not boilerplate.
🇩🇪Money on the table: Germany
You're priced about 88% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.
69 of 100 price checks are off
That's 69% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.
Per product
Across 16 products
Your widely sold products, most markets off target first.
Daily resources
10% aligned · 10 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 1Priced high (5-15% over target) · 1Priced very high (>15% over target) · 5
Pack of diamonds
30% aligned · 10 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 3Priced high (5-15% over target) · 2Priced very high (>15% over target) · 2
Vip if no ads
30% aligned · 10 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 3Priced high (5-15% over target) · 2Priced very high (>15% over target) · 2
Weapon pack N1
22% aligned · 9 countries
Priced very low (>15% under target) · 2Priced low (5-15% under target) · 1On target (within ±5%) · 2Priced high (5-15% over target) · 2Priced very high (>15% over target) · 2
Small pack of diamonds
40% aligned · 10 countries
Priced very low (>15% under target) · 2On target (within ±5%) · 4Priced high (5-15% over target) · 1Priced very high (>15% over target) · 3
11 more products in this audit.
Where you're off the most
Your worst-aligned markets
Across your 10 largest markets, these are the ones sitting furthest from their local target price. A plus means you're priced above what local buying power supports, a minus means below.
| Market | Deviation |
|---|---|
Germany Strongly underpriced | -88% |
Canada Strongly underpriced | -84% |
United Kingdom Strongly underpriced | -83% |
Japan Strongly underpriced | -82% |
Brazil Strongly underpriced | -81% |
India Strongly underpriced | -74% |
Australia Strongly overpriced | +27% |
France Strongly underpriced | -17% |
Mexico Strongly overpriced | +16% |
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