Pricing Intelligence Report
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App Store
Issued June 12, 2026By MiravaBaseline USA · USDRefreshed 11 days ago
The verdict

You're priced too high in a lot of places.

Over half of what we checked is above what local buying power supports. Cutting prices in those markets typically lifts conversion enough to grow net revenue, not shrink it.

Countries audited
10
of 175+ worldwide
Prices checked
30
Across 2 products and 10 countries
Off-target
15
50% of prices checked
Avg deviation
10.7%
vs the local target price

How your prices stack up

vs the local target price
Strongly underpriced
3
Moderately underpriced
0
Well aligned
15
Moderately overpriced
6
Strongly overpriced
6
Findings

What stands out

Auto-derived from this report's data, not boilerplate.

🇮🇳Biggest overprice: India

Pricing here is roughly 34% above what local buying power supports. Coming down a tier or two usually grows total revenue, not the other way around.

🇨🇦Money on the table: Canada

You're priced about 15% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.

15 of 30 price checks are off

That's 50% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.

Per product

Across 2 products

Products available in every audited country come first, then sorted by how far each one's pricing is from the local target.

Lisa Law Plus

50% aligned · 20 countries
Priced very low (>15% under target) · 2On target (within ±5%) · 10Priced high (5-15% over target) · 4Priced very high (>15% over target) · 4

Lisa Law Plus - 7 Day Trial

50% aligned · 10 countries
Priced very low (>15% under target) · 1On target (within ±5%) · 5Priced high (5-15% over target) · 2Priced very high (>15% over target) · 2
Sample

Country-by-country pricing

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Detailed pricing locked

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You're seeing 10 of 175+ countries.

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  • Country-by-country recommended prices
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  • Revenue-impact projection
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Methodology · Local target prices derived from regional buying power, live exchange rates, and platform tier rulesGenerated by Mirava, automated regional pricing for app makers

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