Pricing Intelligence Report
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MARCHON TRAINING

**THE ONLY ONLINE TRAINING PROGRAMME YOU'LL EVER NEED** Look better, run faster and lift heavier with online training programmes that will guide you through every step of your workout — no matter your fitness level. **PROGRAMMES DESIGNED…

App Storemarchon.co.uk
Issued June 17, 2026By MiravaBaseline USA · USDRefreshed 6 days ago
The verdict

You're priced too high in a lot of places.

Over half of what we checked is above what local buying power supports. Cutting prices in those markets typically lifts conversion enough to grow net revenue, not shrink it.

Countries audited
10
of 175+ worldwide
Prices checked
100
Across 7 products and 10 countries
Off-target
69
69% of prices checked
Avg deviation
46.5%
vs the local target price

How your prices stack up

vs the local target price
Strongly underpriced
14
Moderately underpriced
13
Well aligned
31
Moderately overpriced
20
Strongly overpriced
22
Inconsistency check

Markets where pricing pulls in different directions

These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.

  • BrazilExtreme spread · far high & far low
  • MexicoWide spread · pulled both ways
  • JapanWide spread · pulled both ways
  • FranceModerate spread · 3 bands
  • GermanyModerate spread · 3 bands
Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

Auto-derived from this report's data, not boilerplate.

🇦🇺Biggest overprice: Australia

Pricing here is roughly 25% above what local buying power supports. Coming down a tier or two usually grows total revenue, not the other way around.

🇫🇷Money on the table: France

You're priced about 620% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.

69 of 100 price checks are off

That's 69% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.

Per product

Across 7 products

Showing the 5 most off-target products with full country coverage. 2 more available.

MARCHON Pro - Annual

20% aligned · 20 countries
Priced low (5-15% under target) · 6On target (within ±5%) · 4Priced high (5-15% over target) · 4Priced very high (>15% over target) · 6

Marchon Training Programming

30% aligned · 20 countries
Priced very low (>15% under target) · 5Priced low (5-15% under target) · 4On target (within ±5%) · 6Priced high (5-15% over target) · 3Priced very high (>15% over target) · 2

MARCHON Core - Monthly

40% aligned · 20 countries
Priced low (5-15% under target) · 2On target (within ±5%) · 8Priced high (5-15% over target) · 4Priced very high (>15% over target) · 6

MARCHON Pro - Monthly

40% aligned · 20 countries
Priced very low (>15% under target) · 2On target (within ±5%) · 8Priced high (5-15% over target) · 6Priced very high (>15% over target) · 4

ATHX 2024 6 Week Plan

0% aligned · 7 countries
Priced very low (>15% under target) · 7
2 more products in this audit.
Sample

Country-by-country pricing

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Detailed pricing locked

Unlock the full table with current prices, optimal targets, and recommended platform tiers per country.

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You're seeing 10 of 175+ countries.

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Methodology · Local target prices derived from regional buying power, live exchange rates, and platform tier rulesGenerated by Mirava, automated regional pricing for app makers

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