🇩🇪Money on the table: Germany
Its worst price sits well under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
59/ 100
Most of your prices miss their local optimum.
Scored across 9 of your markets.
Room to improveYou're pricing buyers out at the top end.
37 of your 86 prices sit above their local optimum, pricing buyers out at the top end. Another 20 sit below their own, likely revenue you're not collecting. Your biggest gap: India, well over its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too high in 6 of the 9 markets in this preview.
In India, it's well over its local optimum.
Prices checked
86
12 products, 10 countries
Off-target
57
66% of prices
Avg deviation
80.3%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 9 of your 10 markets.
How your prices stack up
Far below optimum
13
Below optimum
7
Near optimum
29
Above optimum
15
Far above optimum
22
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
India Far above optimum | Locked |
Brazil Far above optimum | Locked |
Australia Far above optimum | Locked |
Japan Far above optimum | Locked |
United Kingdom Far above optimum | Locked |
France Far above optimum | Locked |
Plus 3 more off-target markets. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 10 markets.
We cover 175+ storefronts for customers.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
Markets where pricing pulls in different directions9 markets pull in different directions9 markets pull in different directions
Markets where pricing pulls in different directions
9 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 9 previewed markets don't have one pricing story. In 7 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- AustraliaExtreme spread · far high & far low
- CanadaExtreme spread · far high & far low
- United KingdomExtreme spread · far high & far low
- JapanExtreme spread · far high & far low
- FranceExtreme spread · far high & far low
4 more markets show the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out57 of 86 prices are off57 of 86 prices are off
What stands out
57 of 86 prices are off
Findings
What stands out
All 2 findings come from your own pricing data.
57 of 86 prices are off
That's 66% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown12 products · 34% of price checks near optimum12 products · 34% of price checks near optimum
Product breakdown
12 products · 34% of price checks near optimum
Per product
Across 12 products
Your widely sold products, most prices outside their optimum band first.
Mellow Pro
13% near optimum · 23 prices
Well under its local optimum · 9Near its local optimum · 3Over its local optimum · 4Well over its local optimum · 7
Milo Plus
31% near optimum · 13 prices
Under its local optimum · 1Near its local optimum · 4Over its local optimum · 3Well over its local optimum · 5
Mellow Lite
27% near optimum · 11 prices
Under its local optimum · 1Near its local optimum · 3Over its local optimum · 2Well over its local optimum · 5
Milo Lite
33% near optimum · 6 prices
Near its local optimum · 2Well over its local optimum · 4
1000 Coins
20% near optimum · 5 prices
Under its local optimum · 2Near its local optimum · 1Over its local optimum · 2
7 more products in this audit.
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