🇦🇺Biggest overprice: Australia
Its worst price sits about 39% past the top of the range this market carries. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
Moon Phases and Lunar Calendar
Whether you want to check the current moon phase, moon age, moonrise and moonset times, or find out when the next full moon comes, our app is there for you. Watch into the future and look up the necessary information on a certain date and…
App Storeappsurface.com
Pricing Score
78/ 100
Your prices sit close to what these markets carry.
Scored across 6 of your markets.
On trackYour pricing is holding up well across markets.
17 of your 60 price checks sit below the range their markets carry. Another 20 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Your last easy wins are just below.
The verdict
Your worst price in Mexico sits about 43% below the range that market carries.
A small nudge up usually lifts ARPU without losing customers. 3 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
60
10 products, 10 countries
Off-target
37
62% of price checks
Avg deviation
17.7%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 6 we could measure. We ran 60 price checks, not 100. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
9
Below range
8
In range
23
Above range
17
Far above range
3
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Mexico Far below range | 43% |
Australia Far above range | 39% |
Japan Far below range | 24% |
Canada Far below range | 23% |
France Below range | 8% |
United Kingdom Above range | 7% |
Sign up to see the recommended price for each of these markets.
Inconsistency check
Markets where pricing pulls in different directions
These 6 previewed markets don't have one pricing story. In 3 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- AustraliaWide spread · pulled both ways
- JapanWide spread · pulled both ways
- MexicoWide spread · pulled both ways
- CanadaModerate spread · 2 bands, all below range
- FranceSubtle spread · neighbouring bands, all below range
1 more market shows the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 3 findings come from your own pricing data.
🇷🇺Your biggest market: Russian Federation
We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.
37 of 60 price checks are off
That's 62% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 10 products
Your widely sold products, most price checks off target first.
Remove Ads
17% in range · 6 price checks
Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 4
Moon PRO · Monthly (3)
17% in range · 6 price checks
Well under what the market carries · 2Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 1Well over what the market carries · 1
Moon PRO · Monthly
33% in range · 6 price checks
Well under what the market carries · 3Under what the market carries · 1Inside the range the market carries · 2
Moon Plus · Yearly
33% in range · 6 price checks
Well under what the market carries · 1Inside the range the market carries · 2Over what the market carries · 3
Enable Notifications
33% in range · 6 price checks
Well under what the market carries · 1Under what the market carries · 1Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 1
5 more products in this audit.
Unlock the full report
You're seeing all 10 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
Free · No credit card
No spam. Just the link.