🇮🇳Biggest overprice: India
Its worst price sits about 37% past the top of the range this market carries. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
My Perfect Hotel
► A GAME TO KEEP YOU FULLY OCCUPIED Ever dreamed of running your own hotel? Start from the ground up in this fun and fast-paced time-management game where the aim is to build an accommodation empire and demonstrate your dedication to…
App Storesay.games
Pricing Score
71/ 100
Several of your price checks sit away from what their markets carry.
Scored across 9 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
21 of your 82 price checks sit below the range their markets carry. Another 30 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 51 of your 82 price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in Brazil sits about 39% below the range that market carries.
A small nudge up usually lifts ARPU without losing customers. 2 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
82
12 products, 10 countries
Off-target
51
62% of price checks
Avg deviation
18.0%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 82 price checks, not 120. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
4
Below range
17
In range
31
Above range
22
Far above range
8
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Brazil Far below range | 39% |
India Far above range | 37% |
Mexico Far below range | 20% |
Canada Below range | 16% |
Australia Above range | 15% |
Germany Below range | 8% |
Plus 2 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check
Markets where pricing pulls in different directions
These 7 previewed markets don't have one pricing story. In 2 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- MexicoWide spread · pulled both ways
- BrazilWide spread · pulled both ways
- AustraliaSubtle spread · neighbouring bands, all above range
- CanadaSubtle spread · neighbouring bands, all below range
- United KingdomSubtle spread · neighbouring bands, all above range
2 more markets show the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 2 findings come from your own pricing data.
51 of 82 price checks are off
That's 62% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 12 products
Your widely sold products, most price checks off target first.
No Ads
22% in range · 9 price checks
Well under what the market carries · 1Under what the market carries · 4Inside the range the market carries · 2Over what the market carries · 1Well over what the market carries · 1
Candy Offer (Medium Pack)
22% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 4Well over what the market carries · 1
Get a Pet Forever!
22% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 2Over what the market carries · 4Well over what the market carries · 1
Handful of Gems
44% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 4Over what the market carries · 2Well over what the market carries · 1
Daily Endless Offer 1-2
44% in range · 9 price checks
Under what the market carries · 2Inside the range the market carries · 4Over what the market carries · 2Well over what the market carries · 1
7 more products in this audit.
Unlock the full report
You're seeing all 10 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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