🇦🇺Biggest overprice: Australia
Its worst price sits well over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
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We checked your prices in 10 markets. Create a free account to run the same check on your full catalog.
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Not your app? Run a free audit on yoursMost of your prices miss their local optimum.
Scored across 9 of your markets.
Room to improve12 of your 27 prices sit below their local optimum, likely revenue you're not collecting. Another 3 sit above their own, pricing buyers out at the top end. Your biggest gap: India, well under its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
In India, it's well under its local optimum.
See the exact price to charge for your 3 biggest gaps.
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The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
India Far below optimum | Locked |
Japan Far below optimum | Locked |
Australia Far above optimum | Locked |
Mexico Below optimum | Locked |
Brazil Below optimum | Locked |
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More in this audit
All 3 findings come from your own pricing data.
Its worst price sits well over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
India is your biggest market, and it's the one this report opens on. One tier here usually beats fixing a dozen smaller markets.
That's 56% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
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Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
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