🇨🇦Money on the table: Canada
Its worst price sits about 5% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
Naija Ludo
Ludo is a classic dice and race game, played with four pieces per house and a set of dice. (use the more button from the first screen to access this feature).
App Storetonielrosoft.com
Pricing Score
47/ 100
Your prices sit well away from what these markets carry.
Scored across 9 of your markets.
Off targetYour pricing is well off what these markets can carry.
6 of your 54 price checks sit below the range their markets carry. Another 42 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 48 of your 54 price checks are costing you money. The worst are ranked just below.
The verdict
Your worst price in India sits about 139% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around. 3 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
54
6 products, 10 countries
Off-target
48
89% of price checks
Avg deviation
60.1%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 54 price checks, not 60. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
6
In range
6
Above range
18
Far above range
24
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
India Far above range | 139% |
Brazil Far above range | 120% |
Australia Far above range | 55% |
Mexico Far above range | 54% |
United Kingdom Above range | 14% |
Japan Above range | 14% |
Plus 2 more off-target markets. Sign up to see the recommended price for every market.
Findings
What stands out
All 3 findings come from your own pricing data.
🇳🇬Your biggest market: Nigeria
We didn't get pricing data for this storefront. Connect your store accounts and we'll show you exactly how it compares.
48 of 54 price checks are off
That's 89% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 6 products
Your widely sold products, most price checks off target first.
Beautiful Animal Ludo board
11% in range · 9 price checks
Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 4
Beautiful Samba Ludo Board
11% in range · 9 price checks
Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 4
Beautiful Ladies Board
11% in range · 9 price checks
Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 4
Beautiful Wildcat Board
11% in range · 9 price checks
Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 4
Beautiful Flower Board
11% in range · 9 price checks
Under what the market carries · 1Inside the range the market carries · 1Over what the market carries · 3Well over what the market carries · 4
1 more product in this audit.
Unlock the full report
You're seeing all 10 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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