🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
Pricing Intelligence ReportBy Mirava
Owlet Dream
Owlet Dream is the companion app to the latest models of Owlet’s award-winning connected sock and camera. Our team is constantly updating the Dream app to receive new features and functionality that help make parenting less stressful.
Pricing Score
76/ 100
Based on 4 markets, so read it as a first look.
On trackYour pricing holds up. One price still leaves money on the table.
One of your 12 prices still sits off its local optimum. The rest are where they should be.
Even well-priced apps usually have a few gaps worth closing. Your last easy wins are ranked below.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price in Australia sits over its optimum band.
Priced above the band, buyers quietly drop off at the top end.
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Countries audited
5
of 175+ worldwide
Prices checked
12
3 products, 5 countries
Off-target
1
8% of prices
Avg deviation
8.0%
vs the local target price
Countries audited counts all 5 markets we analyzed. The score above covers the 4 we could measure. We checked 12 prices, not 15. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below optimum
0
Below optimum
0
Near optimum
11
Above optimum
1
Far above optimum
0
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Of the 5 markets we checked, this one sits furthest past its optimum band. The further out, the more it costs you.
| Market |
|---|
Australia Above optimum |
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Inconsistency check
Markets where pricing pulls in different directions
This market doesn't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in that storefront. Aligning the outliers is one of the easiest fixes in this report.
- AustraliaSubtle spread · neighbouring bands, all above optimum
Unlock the report to see which products are pulling each market in opposite directions.
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Findings
What stands out
All 2 findings come from your own pricing data.
1 of 12 prices are off
That's 8% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Per product
Across 3 products
Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
Owlet360 · Monthly
75% near optimum · 4 prices
Near its local optimum · 3Over its local optimum · 1
Owlet360 · Yearly
100% near optimum · 4 prices
Near its local optimum · 4
Owlet360 · Monthly (2)
100% near optimum · 4 prices
Near its local optimum · 4
Unlock the full report
You're seeing all 5 markets we audited.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market. Push the changes live when you approve them.
- The exact price to charge where you're furthest off
- Scored across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
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