24 of 44 prices are off
That's 55% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
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Not your app? Run a free audit on yoursPricing Score
71/ 100
Most of your prices miss their local optimum.
Scored across 9 of your markets.
Room to improveYou're pricing buyers out at the top end.
20 of your 44 prices sit above their local optimum, pricing buyers out at the top end. Another 4 sit below their own, likely revenue you're not collecting. Your biggest gap: United Kingdom, well over its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too high in 7 of the 9 markets in this preview.
In the United Kingdom, it's well over its local optimum.
Prices checked
44
2 products, 10 countries
Off-target
24
55% of prices
Avg deviation
18.8%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 9 of your 10 markets.
How your prices stack up
Far below optimum
0
Below optimum
4
Near optimum
20
Above optimum
13
Far above optimum
7
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
United Kingdom Far above optimum | Locked |
India Far above optimum | Locked |
Canada Far above optimum | Locked |
Brazil Above optimum | Locked |
Australia Above optimum | Locked |
Germany Above optimum | Locked |
Plus 1 more off-target market. Sign up to see the exact price to charge where you're furthest off.
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Unlock the full report
This free report covers 10 markets.
We cover 175+ storefronts for customers.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
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More in this audit
Markets where pricing pulls in different directions5 markets pull in different directions5 markets pull in different directions
Markets where pricing pulls in different directions
5 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 5 previewed markets don't have one pricing story. In 2 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- CanadaModerate spread · 3 bands, all above optimum
- GermanyWide spread · pulled both ways
- FranceWide spread · pulled both ways
- United KingdomSubtle spread · neighbouring bands, all above optimum
- AustraliaSubtle spread · neighbouring bands, all above optimum
Unlock the report to see which products are pulling each market in opposite directions.
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What stands out24 of 44 prices are off24 of 44 prices are off
What stands out
24 of 44 prices are off
Findings
What stands out
This finding comes from your own pricing data.
The full report puts a price on your widest gaps.
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Product breakdown2 products · 45% of price checks near optimum2 products · 45% of price checks near optimum
Product breakdown
2 products · 45% of price checks near optimum
Per product
Across 2 products
Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
1 Week Ozard Subscription
36% near optimum · 22 prices
Under its local optimum · 4Near its local optimum · 8Over its local optimum · 6Well over its local optimum · 4
1 Month Ozard Subscription
55% near optimum · 22 prices
Near its local optimum · 12Over its local optimum · 7Well over its local optimum · 3
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