🇦🇺Money on the table: Australia
Its worst price sits under its optimum band. A small nudge up usually lifts ARPU without losing customers.
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We checked your prices in 5 markets. Create a free account to run the same check on your full catalog.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursBased on 4 markets, so read it as a first look.
On track21 of your 44 prices still sit off their local optimum. The rest are where they should be.
Even well-priced apps usually have a few gaps worth closing. Your last easy wins are ranked below.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
Priced above the band, buyers quietly drop off at the top end.
See the exact price to charge for your 3 biggest gaps.
Nothing changes in your store. You review every recommendation first and push it live only when you approve.
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The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Across the 5 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
United Kingdom Above optimum | Locked |
Australia Below optimum | Locked |
Germany Above optimum | Locked |
Canada Below optimum | Locked |
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We cover 175+ storefronts for customers.
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More in this audit
These 4 previewed markets don't have one pricing story. In 1 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
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All 3 findings come from your own pricing data.
Its worst price sits under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
That's 48% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
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Your widely sold products, most prices outside their optimum band first.
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