Pricing Intelligence Report
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Issued June 15, 2026By MiravaBaseline USA · USDRefreshed 8 days ago
The verdict

You're leaving money on the table in several markets.

A bunch of storefronts are priced below what they could carry. Nudging them up usually grows ARPU without meaningful churn.

Countries audited
10
of 175+ worldwide
Prices checked
100
Across 7 products and 10 countries
Off-target
81
81% of prices checked
Avg deviation
561.5%
vs the local target price

How your prices stack up

vs the local target price
Strongly underpriced
60
Moderately underpriced
4
Well aligned
19
Moderately overpriced
6
Strongly overpriced
11
Inconsistency check

Markets where pricing pulls in different directions

These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.

  • MexicoExtreme spread · far high & far low
  • United KingdomExtreme spread · far high & far low
  • IndiaExtreme spread · far high & far low
  • AustraliaWide spread · pulled both ways
  • United States of AmericaExtreme spread · far high & far low
Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

Auto-derived from this report's data, not boilerplate.

🇯🇵Money on the table: Japan

You're priced about 14466% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.

81 of 100 price checks are off

That's 81% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.

Per product

Across 7 products

Showing the 5 most off-target products with full country coverage. 2 more available.

Swipewipe+ weekly

23% aligned · 35 countries
Priced very low (>15% under target) · 19Priced low (5-15% under target) · 1On target (within ±5%) · 8Priced high (5-15% over target) · 5Priced very high (>15% over target) · 2

Swipewipe - 1 weekly Premium

0% aligned · 5 countries
Priced very low (>15% under target) · 5

Swipewipe - 1 month premium

0% aligned · 2 countries
Priced very low (>15% under target) · 1Priced low (5-15% under target) · 1

Swipewipe - Premium

11% aligned · 19 countries
Priced very low (>15% under target) · 10On target (within ±5%) · 2Priced high (5-15% over target) · 1Priced very high (>15% over target) · 6

Swipewipe - 1 year premium

13% aligned · 8 countries
Priced very low (>15% under target) · 6On target (within ±5%) · 1Priced very high (>15% over target) · 1
2 more products in this audit.
Sample

Country-by-country pricing

Preview locked. Unlock the full report to see every storefront and recommendation.

Detailed pricing locked

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You're seeing 10 of 175+ countries.

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  • Country-by-country recommended prices
  • Mapped to actual platform tiers
  • Revenue-impact projection
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Methodology · Local target prices derived from regional buying power, live exchange rates, and platform tier rulesGenerated by Mirava, automated regional pricing for app makers

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