Pricing Intelligence Report
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Polarsteps

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App Storepolarsteps.comLast updated on September 7, 2026By Mirava
Pricing Score
75/ 100

Your prices sit close to their local optimum.

Scored across 9 of your markets.

On track

Your pricing holds up. 10 prices still leave money on the table.

10 of your 18 prices still sit off their local optimum. The rest are where they should be.

Even well-priced apps usually have a few gaps worth closing. Your last easy wins are ranked below.

Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.

The verdict

Your worst price in India sits well over its optimum band.

Priced above the band, buyers quietly drop off at the top end. 2 more markets sit outside their range.

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Countries audited
10
of 175+ worldwide
Prices checked
18
2 products, 10 countries
Off-target
10
56% of prices
Avg deviation
27.9%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We checked 18 prices, not 20. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below optimum
0
Below optimum
3
Near optimum
8
Above optimum
2
Far above optimum
5

The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.

Where you're off the most

Your markets furthest from optimum

Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.

Your markets furthest from optimum. Each market and how its price is graded. The exact price to charge isn't shown on this page.
Market
India
Far above optimum
Brazil
Far above optimum
Mexico
Far above optimum
Australia
Above optimum
Canada
Below optimum
United Kingdom
Below optimum
Sign up to see the exact price to charge where you're furthest off.

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Inconsistency check

Markets where pricing pulls in different directions

These 3 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • AustraliaSubtle spread · neighbouring bands, all above optimum
  • United KingdomSubtle spread · neighbouring bands, all below optimum
  • MexicoSubtle spread · neighbouring bands, all above optimum
Unlock the report to see which products are pulling each market in opposite directions.

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Findings

What stands out

All 3 findings come from your own pricing data.

🇨🇦Money on the table: Canada

Its worst price sits under its optimum band. A small nudge up usually lifts ARPU without losing customers.

🇩🇪Your biggest market: Germany

Germany is near its local optimum. Your biggest market is one you don't have to touch.

10 of 18 prices are off

That's 56% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report puts a price on your widest gaps.

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Per product

Across 2 products

Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.

Plus Yearly

44% near optimum · 9 prices
Under its local optimum · 2Near its local optimum · 4Over its local optimum · 1Well over its local optimum · 2

Plus Monthly

44% near optimum · 9 prices
Under its local optimum · 1Near its local optimum · 4Over its local optimum · 1Well over its local optimum · 3
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. We'll score your real catalog on your own account, market by market. Push the changes live when you approve them.

  • The exact price to charge where you're furthest off
  • Scored across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate

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Prefer to look first? See what Mirava would change in a sandbox. Nothing goes live.
Methodology · Local optimum prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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Polarsteps Pricing Audit | Mirava