🇬🇧Biggest overprice: United Kingdom
Its worst price sits over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 10 markets. Claim it and your account opens with this report already inside.
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Not your app? Run a free audit on yoursPricing Score
65/ 100
Most of your prices miss their local optimum.
Scored across 8 of your markets.
Room to improveYou're leaving money on the table.
12 of your 24 prices sit below their local optimum, likely revenue you're not collecting. Another 6 sit above their own, pricing buyers out at the top end. Your biggest gap: Mexico, well under its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too low in 4 of the 8 markets in this preview.
In Mexico, it's well under its local optimum.
Prices checked
24
3 products, 10 countries
Off-target
18
75% of prices
Avg deviation
22.5%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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Scored across 8 of your 10 markets.
How your prices stack up
Far below optimum
6
Below optimum
6
Near optimum
6
Above optimum
6
Far above optimum
0
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Mexico Far below optimum | Locked |
Brazil Far below optimum | Locked |
India Below optimum | Locked |
France Below optimum | Locked |
United Kingdom Above optimum | Locked |
Australia Above optimum | Locked |
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Unlock the full report
This free report covers 10 markets.
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- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
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More in this audit
What stands out18 of 24 prices are off18 of 24 prices are off
What stands out
18 of 24 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
18 of 24 prices are off
That's 75% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown3 products · 25% of price checks near optimum3 products · 25% of price checks near optimum
Product breakdown
3 products · 25% of price checks near optimum
Per product
Across 3 products
Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
Monthly Plan
25% near optimum · 8 prices
Well under its local optimum · 2Under its local optimum · 2Near its local optimum · 2Over its local optimum · 2
Annual Plan
25% near optimum · 8 prices
Well under its local optimum · 2Under its local optimum · 2Near its local optimum · 2Over its local optimum · 2
Semi-Annual Plan
25% near optimum · 8 prices
Well under its local optimum · 2Under its local optimum · 2Near its local optimum · 2Over its local optimum · 2
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