🇩🇪Your biggest market: Germany
Germany is far below range, about 42% past the bottom of the range. One tier here usually beats fixing a dozen smaller markets.
Pricing Intelligence ReportBy Mirava
Rainbow AI: Weather Radar
ai) is a hyperlocal weather app that helps you keep your plans for the day and not get wet. Get extremely precise rain forecasts, check the future radar and plan your daily activities accordingly.
App Storerainbow.ai
Pricing Score
73/ 100
Several of your price checks sit away from what their markets carry.
Scored across 9 of your markets.
Room to improveThere's real money sitting in your pricing gaps.
157 of your 376 price checks sit below the range their markets carry. Another 86 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 243 of your 376 price checks are where the money is. The biggest gaps are just below.
The verdict
Your worst price in Mexico sits about 67% below the range that market carries.
A small nudge up usually lifts ARPU without losing customers. 7 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
376
42 products, 10 countries
Off-target
243
65% of price checks
Avg deviation
19.9%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 376 price checks, not 420. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
68
Below range
89
In range
133
Above range
63
Far above range
23
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Mexico Far below range | 67% |
Brazil Far below range | 65% |
India Far below range | 55% |
Germany Far below range | 42% |
France Far below range | 42% |
Canada Far below range | 36% |
Plus 3 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check
Markets where pricing pulls in different directions
These 9 previewed markets don't have one pricing story. In 6 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- IndiaExtreme spread · far high & far low
- BrazilWide spread · pulled both ways
- United KingdomWide spread · pulled both ways
- JapanWide spread · pulled both ways
- MexicoWide spread · pulled both ways
4 more markets show the same drift in this preview.
Unlock the report to see which products are pulling each market in opposite directions.
Findings
What stands out
All 2 findings come from your own pricing data.
243 of 376 price checks are off
That's 65% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Across 42 products
Your widely sold products, most price checks off target first.
Rainbow Weather - Premium · Yearly
0% in range · 10 price checks
Well under what the market carries · 6Under what the market carries · 3Over what the market carries · 1
Premium Yearly · Yearly
0% in range · 10 price checks
Well under what the market carries · 7Under what the market carries · 3
Rainbow Weather - Premium · Monthly (7)
10% in range · 10 price checks
Well under what the market carries · 6Under what the market carries · 2Inside the range the market carries · 1Over what the market carries · 1
Rainbow Weather - Premium · Monthly (2)
0% in range · 9 price checks
Well under what the market carries · 7Under what the market carries · 2
Rainbow Weather - Premium · Yearly (4)
0% in range · 9 price checks
Well under what the market carries · 6Under what the market carries · 3
37 more products in this audit.
Unlock the full report
You're seeing all 10 markets we audited.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
- Push live when you approve
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