🇩🇪Money on the table: Germany
Its worst price sits well under its optimum band. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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We checked your prices in 9 markets. Create a free account to run the same check on your full catalog.
Nothing changes in your store. You approve every price yourself.
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Not your app? Run a free audit on yoursPricing Score
65/ 100
Most of your prices miss their local optimum.
Scored across 8 of your markets.
Room to improveYou're leaving money on the table.
32 of your 78 prices sit below their local optimum, likely revenue you're not collecting. Another 19 sit above their own, pricing buyers out at the top end. Your biggest gap: Japan, well over its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
The verdict
Your worst price is too high in 5 of the 8 markets in this preview.
In Japan, it's well over its local optimum.
Prices checked
78
17 products, 9 countries
Off-target
51
65% of prices
Avg deviation
29.1%
vs the local target price
See the exact price to charge for your 3 biggest gaps.
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1 country couldn't be analyzed. We don't have a Mirava Index or live exchange rate for it yet, so it's left out of the scores above rather than guessed at.
Scored across 8 of your 9 markets.
How your prices stack up
Far below optimum
24
Below optimum
8
Near optimum
27
Above optimum
7
Far above optimum
12
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Where you're off the most
Your markets furthest from optimum
Across the 9 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market | Local optimum |
|---|---|
Japan Far above optimum | Locked |
Australia Far above optimum | Locked |
India Far above optimum | Locked |
Canada Far above optimum | Locked |
Germany Far below optimum | Locked |
Mexico Far below optimum | Locked |
Plus 2 more off-target markets. Sign up to see the exact price to charge where you're furthest off.
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Your full report, free
This free report covers 9 markets.
We cover 175+ storefronts for customers.
Run this check on your own catalog. Connect your store when you're ready to work on it.
- Status for every market we score, 175+ worldwide
- Exact local optimum for your 3 biggest gaps
- Revenue-impact estimate
- Push changes live only when you approve them
Your free account includes the sample recommendations above. Additional exact recommendations require Premium.
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More in this audit
Markets where pricing pulls in different directions8 markets pull in different directions8 markets pull in different directions
Markets where pricing pulls in different directions
8 markets pull in different directions
Inconsistency check
Markets where pricing pulls in different directions
These 8 previewed markets don't have one pricing story. In 4 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
- MexicoExtreme spread · far high & far low
- IndiaExtreme spread · far high & far low
- BrazilExtreme spread · far high & far low
- CanadaWide spread · pulled both ways
- AustraliaModerate spread · 3 bands, all above optimum
3 more markets show the same drift in this preview.
A free account shows your own price next to each market's optimum band.
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What stands out51 of 78 prices are off51 of 78 prices are off
What stands out
51 of 78 prices are off
Findings
What stands out
All 3 findings come from your own pricing data.
🇺🇸Your biggest market: United States of America
Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.
51 of 78 prices are off
That's 65% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report puts a price on your widest gaps.
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Product breakdown17 products · 35% of price checks near optimum17 products · 35% of price checks near optimum
Product breakdown
17 products · 35% of price checks near optimum
Per product
Across 17 products
Your widely sold products, most prices outside their optimum band first.
Pack of 20,000 coins
25% near optimum · 8 prices
Well under its local optimum · 5Under its local optimum · 1Near its local optimum · 2
Special Offer 1
25% near optimum · 8 prices
Well under its local optimum · 5Under its local optimum · 1Near its local optimum · 2
Remove Ads
38% near optimum · 8 prices
Well under its local optimum · 5Near its local optimum · 3
Urban Cruiser
29% near optimum · 7 prices
Near its local optimum · 2Well over its local optimum · 5
Blaze Buster
33% near optimum · 6 prices
Under its local optimum · 2Near its local optimum · 2Well over its local optimum · 2
12 more products in this audit.
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