🇨🇦Money on the table: Canada
Its worst price sits about 6% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
Pricing Intelligence ReportBy Mirava
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Pricing Score
49/ 100
Your prices sit well away from what these markets carry.
Scored across 9 of your markets.
Off targetYour pricing is well off what these markets can carry.
1 of your 9 price checks sits below the range its market carries. Another 6 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. 7 of your 9 price checks are costing you money. The worst are ranked just below.
The verdict
Your worst price in India sits about 138% above the range that market carries.
Coming down a tier or two usually grows total revenue, not the other way around. 3 more markets have a price this far out.
Countries audited
10
of 175+ worldwide
Price checks
9
1 product, 10 countries
Off-target
7
78% of price checks
Avg deviation
59.0%
vs the local target price
Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 9 price checks, not 10. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
How your prices stack up
Far below range
0
Below range
1
In range
2
Above range
2
Far above range
4
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Where you're off the most
Your markets furthest out of range
Across the 10 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
India Far above range | 138% |
Brazil Far above range | 119% |
Mexico Far above range | 52% |
Australia Far above range | 52% |
Japan Above range | 14% |
United Kingdom Above range | 13% |
Plus 1 more off-target market. Sign up to see the recommended price for every market.
Findings
What stands out
All 2 findings come from your own pricing data.
7 of 9 price checks are off
That's 78% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
The full report pairs every finding with the exact price to set.
Per product
Product breakdown
Weekly Insight
22% in range · 9 price checks
Under what the market carries · 1Inside the range the market carries · 2Over what the market carries · 2Well over what the market carries · 4
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- Recommended prices across 175+ markets
- Mapped to real App Store tiers
- Revenue-impact estimate
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