Pricing Intelligence Report
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SimplyWise: Receipts, Expenses

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App Storesimplywise.comLast updated on July 24, 2026By Mirava

Prepared for the SimplyWise team

We checked your prices in 2 markets. Claim it and your account opens with this report already inside.

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Pricing Score
74/ 100

Based on 1 market, so read it as a first look.

Room to improve

You're leaving money in your one market.

5 of your 10 prices sit below their local optimum, likely revenue you're not collecting. One more sits above its own, pricing buyers out at the top end. Your biggest gap: Canada, well over its optimum band.

Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.

Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.

The verdict

Your worst price is too high in the one market in this preview.

In Canada, it's well over its local optimum.

Prices checked
10
8 products, 2 countries
Off-target
6
60% of prices
Avg deviation
85.0%
vs the local target price

See the exact price to charge for your biggest gap.

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Scored across 1 of your 2 markets.

How your prices stack up

Far below optimum
1
Below optimum
4
Near optimum
4
Above optimum
0
Far above optimum
1

The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.

Where you're off the most

Your markets furthest from optimum

Of the 2 markets we checked, this one sits furthest past its optimum band. The further out, the more it costs you.

Your markets furthest from optimum. Each market and how its price is graded. The exact price to charge isn't shown on this page. The Local optimum column is locked; exact figures for your biggest gaps unlock after free signup.
MarketLocal optimum
Canada
Far above optimum
Locked
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  • Exact local optimum for your biggest gap
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More in this audit

Markets where pricing pulls in different directions
1 market pulls in different directions
Inconsistency check

Markets where pricing pulls in different directions

This market doesn't have one pricing story. Its products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in that storefront. Aligning the outliers is one of the easiest fixes in this report.

  • CanadaExtreme spread · far high & far low
Unlock the report to see which products are pulling each market in opposite directions.

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What stands out
6 of 10 prices are off
Findings

What stands out

All 2 findings come from your own pricing data.

🇺🇸Your biggest market: United States of America

Every price we read in the United States of America is a reference price. A reference price can't be off its own optimum, so it isn't in the findings above.

6 of 10 prices are off

That's 60% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report puts a price on your widest gaps.

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Product breakdown
8 products · 40% of price checks near optimum
Per product

Across 8 products

Your widely sold products, most prices outside their optimum band first.

SimplyWise Pro

50% near optimum · 2 prices
Near its local optimum · 1Well over its local optimum · 1

SimplyWise Base Weekly

0% near optimum · 1 price
Well under its local optimum · 1

SimplyWise (Annual 9)

0% near optimum · 1 price
Under its local optimum · 1

SimplyWise (Annual 10)

0% near optimum · 1 price
Under its local optimum · 1

Pay-What's-Fair

0% near optimum · 1 price
Under its local optimum · 1
3 more products in this audit.

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Methodology · Local optimum prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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