🇯🇵Money on the table: Japan
Its worst price sits about 26% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
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Every price check we scored sits away from what its market carries.
Scored across 5 of your markets.
Room to improve2 of your 5 price checks sit below the range their markets carry. Another 3 sit above their own ranges, pricing buyers out.
Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. All of your price checks are where the money is. The biggest gaps are just below.
Coming down a tier or two usually grows total revenue, not the other way around. 3 more markets have a price this far out.
4 countries couldn't be analyzed — we don't have a Mirava Index or live exchange rate for them yet, so they're left out of the scores above rather than guessed at.
Countries audited counts all 6 markets we analyzed. The score above covers the 5 we could measure. We ran 5 price checks, not 6. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.
Across the 6 markets we checked, these sit furthest outside the range they carry.
| Market | Past the range |
|---|---|
Australia Far above range | 38% |
India Far above range | 37% |
Japan Far below range | 26% |
Canada Far below range | 24% |
United Kingdom Above range | 6% |
All 2 findings come from your own pricing data.
Its worst price sits about 26% below the bottom of the range this market carries. A small nudge up usually lifts ARPU without losing customers.
That's 100% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.
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