Pricing Intelligence Report
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App Storestorytel.comLast updated on August 12, 2026By Mirava

Prepared for the Storytel team

We checked your prices in 10 markets. Claim it and your account opens with this report already inside.

Nothing changes in your store. You approve every price yourself.

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Pricing Score
42/ 100

Most of your prices are well off their local optimum.

Scored across 9 of your markets.

Off target

Most of your prices are off their optimum band.

322 of your 342 prices sit above their local optimum, pricing buyers out at the top end. Your biggest gap: India, well over its optimum band.

322 of your 342 prices are costing you money. The worst are ranked below. Start with the top three.

Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.

The verdict

Your worst price is too high in all 9 markets in this preview.

In India, it's well over its local optimum.

Prices checked
342
106 products, 10 countries
Off-target
322
94% of prices
Avg deviation
43.0%
vs the local target price

See the exact price to charge for your 3 biggest gaps.

Nothing changes in your store. You review every recommendation first and push it live only when you approve.

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Scored across 9 of your 10 markets.

How your prices stack up

Far below optimum
0
Below optimum
0
Near optimum
20
Above optimum
154
Far above optimum
168

The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.

Where you're off the most

Your markets furthest from optimum

Across the 10 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.

Your markets furthest from optimum. Each market and how its price is graded. The exact price to charge isn't shown on this page. The Local optimum column is locked; exact figures for your biggest gaps unlock after free signup.
MarketLocal optimum
India
Far above optimum
Locked
Brazil
Far above optimum
Locked
Mexico
Far above optimum
Locked
Germany
Far above optimum
Locked
Australia
Far above optimum
Locked
France
Far above optimum
Locked
Plus 3 more off-target markets. Sign up to see the exact price to charge where you're furthest off.

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Unlock the full report

This free report covers 10 markets.

We cover 175+ storefronts for customers.

Sign up free and connect your store. We'll score your real catalog on your own account, market by market.

  • Status for every market we score, 175+ worldwide
  • Exact local optimum for your 3 biggest gaps
  • Revenue-impact estimate
  • Push changes live only when you approve them

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More in this audit

Markets where pricing pulls in different directions
7 markets pull in different directions
Inconsistency check

Markets where pricing pulls in different directions

These 7 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • FranceModerate spread · 3 bands, all above optimum
  • JapanModerate spread · 3 bands, all above optimum
  • AustraliaSubtle spread · neighbouring bands, all above optimum
  • BrazilSubtle spread · neighbouring bands, all above optimum
  • CanadaSubtle spread · neighbouring bands, all above optimum

2 more markets show the same drift in this preview.

Unlock the report to see which products are pulling each market in opposite directions.

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What stands out
322 of 342 prices are off
Findings

What stands out

All 2 findings come from your own pricing data.

🇵🇱Your biggest market: Poland

We didn't get pricing data for this storefront. Connect your store accounts and we'll score it with the rest.

322 of 342 prices are off

That's 94% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report puts a price on your widest gaps.

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Product breakdown
106 products · 6% of price checks near optimum
Per product

Across 106 products

Your widely sold products, most prices outside their optimum band first.

Storytel Unlimited (Turkey) · Monthly

13% near optimum · 8 prices
Near its local optimum · 1Over its local optimum · 1Well over its local optimum · 6

Storytel Unlimited · Monthly

0% near optimum · 7 prices
Over its local optimum · 1Well over its local optimum · 6

Storytel Unlimited (India) · Monthly

14% near optimum · 7 prices
Near its local optimum · 1Over its local optimum · 4Well over its local optimum · 2

Storytel Unlimited (Turkey) · Monthly (2)

14% near optimum · 7 prices
Near its local optimum · 1Over its local optimum · 1Well over its local optimum · 5

Storytel Select

29% near optimum · 7 prices
Near its local optimum · 2Over its local optimum · 2Well over its local optimum · 3
101 more products in this audit.

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Methodology · Local optimum prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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