🇦🇺Biggest overprice: Australia
Its worst price sits over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
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Most of your prices miss their local optimum.
Scored across 6 of your markets.
Room to improve10 of your 30 prices sit below their local optimum, likely revenue you're not collecting. Another 8 sit above their own, pricing buyers out at the top end. Your biggest gap: France, well under its optimum band.
Apps that close gaps like these typically lift revenue 15–40%, across the apps we audit. Your gaps are ranked below. Start at the top.
Each optimum comes from the Mirava Index, built from live subscription data, not a GDP guess.
Priced below the band, that's revenue you're not collecting. One more market sits outside its range.
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Countries audited counts all 7 markets we analyzed. The score above covers the 6 we could measure. We checked 30 prices, not 35. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.
The local optimum is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours. We allow a band either side of it, so only prices outside that band count as off.
Across the 7 markets we checked, these sit furthest past their optimum band. The further out, the more it costs you.
| Market |
|---|
France Far below optimum |
Germany Far below optimum |
Australia Above optimum |
United Kingdom Below optimum |
Japan Above optimum |
Canada Above optimum |
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These 5 previewed markets don't have one pricing story. In 1 of them, products sit both above and below what local buyers will pay. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.
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All 3 findings come from your own pricing data.
Its worst price sits over its optimum band. Coming down a tier or two usually grows total revenue, not the other way around.
Germany sits well under its optimum band. One tier here usually beats fixing a dozen smaller markets.
That's 60% of the prices we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.
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Products sold in most markets come first, then ranked by how many of their prices land outside their local optimum.
Sign up free and connect your store. We'll score your real catalog on your own account, market by market. Push the changes live when you approve them.
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