Pricing Intelligence Report
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App Storeswe.at
Issued August 12, 2026By MiravaRefreshed 4 days ago
Pricing Score
57/ 100

Several of your price checks sit away from what their markets carry.

Scored across 9 of your markets.

Room to improve

There's real money sitting in your pricing gaps.

36 of your 42 price checks sit above the range their markets carry. That prices buyers out.

Apps that localize pricing typically lift revenue 15–40%. That's what we see, not a guarantee. Those price checks are where the money is. The biggest gaps are just below.

The verdict

Your worst price in India sits about 112% above the range that market carries.

Coming down a tier or two usually grows total revenue, not the other way around. 4 more markets have a price this far out.

Countries audited
10
of 175+ worldwide
Price checks
42
6 products, 10 countries
Off-target
36
86% of price checks
Avg deviation
45.4%
vs the local target price

Countries audited counts all 10 markets we analyzed. The score above covers the 9 we could measure. We ran 42 price checks, not 60. Each product's own reference market sits out, because it's the price everything else is measured against. And we can't score every product in every market.

How your prices stack up

Far below range
0
Below range
0
In range
6
Above range
20
Far above range
16

The range is what we'd expect a market to carry. We read it from what local buyers actually pay for apps like yours.

Where you're off the most

Your markets furthest out of range

Across the 10 markets we checked, these sit furthest outside the range they carry.

Your markets furthest out of range. Prices unlock after you sign up.
MarketPast the range
India
Far above range
112%
Brazil
Far above range
88%
Mexico
Far above range
87%
Germany
Far above range
23%
France
Far above range
21%
United Kingdom
Above range
19%
Plus 3 more off-target markets. Sign up to see the recommended price for every market.
Inconsistency check

Markets where pricing pulls in different directions

These 6 previewed markets don't have one pricing story. Products in the same storefront land in different alignment bands. That drift usually means no deliberate strategy in those storefronts. Aligning the outliers is one of the easiest fixes in this report.

  • BrazilModerate spread · 2 bands, all above range
  • MexicoModerate spread · 2 bands, all above range
  • IndiaSubtle spread · neighbouring bands, all above range
  • CanadaSubtle spread · neighbouring bands, all above range
  • GermanySubtle spread · neighbouring bands, all above range

1 more market shows the same drift in this preview.

Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

All 2 findings come from your own pricing data.

🇩🇪Your biggest market: Germany

Germany is far above range, about 23% past the top of the range. One tier here usually beats fixing a dozen smaller markets.

36 of 42 price checks are off

That's 86% of the price checks we ran. Mirava maps each one to the closest platform tier. You approve every fix in one pass.

The full report pairs every finding with the exact price to set.
Per product

Across 6 products

Your widely sold products, most price checks off target first.

Sweat Max · Monthly

0% in range · 9 price checks
Over what the market carries · 4Well over what the market carries · 5

Sweat Max · Monthly (2)

0% in range · 9 price checks
Over what the market carries · 4Well over what the market carries · 5

Sweat Max · Yearly

11% in range · 9 price checks
Inside the range the market carries · 1Over what the market carries · 5Well over what the market carries · 3

Sweat Max · Yearly (2)

11% in range · 9 price checks
Inside the range the market carries · 1Over what the market carries · 5Well over what the market carries · 3

Sweat Max · Monthly (3)

67% in range · 3 price checks
Inside the range the market carries · 2Over what the market carries · 1
1 more product in this audit.
Unlock the full report

You're seeing all 10 markets we audited.

Sign up free and connect your store. You'll see recommended prices for every market we score, mapped to real App Store tiers. Push the changes live when you approve them.

  • Recommended prices across 175+ markets
  • Mapped to real App Store tiers
  • Revenue-impact estimate
  • Push live when you approve

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Methodology · Local target prices built from the Mirava Index, live exchange rates, and platform tier rulesGenerated by Mirava. Regional pricing you approve, market by market.

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