Pricing Intelligence Report
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App Storemaplemedia.io
Issued June 18, 2026By MiravaBaseline USA · USDRefreshed 5 days ago
The verdict

Pricing is all over the place, in both directions.

Some markets are too high, others too low. That usually means there isn't one consistent strategy. Aligning everything to a single regional pricing model tends to unlock immediate revenue.

Countries audited
10
of 175+ worldwide
Prices checked
100
Across 17 products and 10 countries
Off-target
73
73% of prices checked
Avg deviation
54.9%
vs the local target price

How your prices stack up

vs the local target price
Strongly underpriced
28
Moderately underpriced
11
Well aligned
27
Moderately overpriced
18
Strongly overpriced
16
Inconsistency check

Markets where pricing pulls in different directions

These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.

  • AustraliaWide spread · pulled both ways
  • BrazilExtreme spread · far high & far low
  • IndiaExtreme spread · far high & far low
  • MexicoWide spread · pulled both ways
  • United KingdomWide spread · pulled both ways
Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

Auto-derived from this report's data, not boilerplate.

🇦🇺Biggest overprice: Australia

Pricing here is roughly 21% above what local buying power supports. Coming down a tier or two usually grows total revenue, not the other way around.

🇲🇽Money on the table: Mexico

You're priced about 1890% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.

🇩🇪Your biggest market: Germany

Germany is currently strongly underpriced (-20%). Even a one-tier move here moves the needle more than fixing a dozen smaller markets.

73 of 100 price checks are off

That's 73% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.

Per product

Across 17 products

Showing the 5 most off-target products with full country coverage. 12 more available.

SwiftScan Plus Annual

44% aligned · 16 countries
Priced low (5-15% under target) · 2On target (within ±5%) · 7Priced high (5-15% over target) · 4Priced very high (>15% over target) · 3

SwiftScan Lite-OCR & Annotate

0% aligned · 4 countries
Priced very low (>15% under target) · 4

SwiftScan Plus Weekly

0% aligned · 1 country
Priced very low (>15% under target) · 1

SwiftScanPro-Volle Scanner App

0% aligned · 1 country
Priced very low (>15% under target) · 1

SwiftScan Plus Monats

0% aligned · 1 country
Priced very low (>15% under target) · 1
12 more products in this audit.
Sample

Country-by-country pricing

Preview locked. Unlock the full report to see every storefront and recommendation.

Detailed pricing locked

Unlock the full table with current prices, optimal targets, and recommended platform tiers per country.

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You're seeing 10 of 175+ countries.

Mirava automates regional pricing for app makers. Create a free account to see every market with the recommended price, the platform tier it maps to, and a one-click rollout plan for App Store, Google Play, and Stripe.

  • Country-by-country recommended prices
  • Mapped to actual platform tiers
  • Revenue-impact projection
  • Push live in one click

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Methodology · Local target prices derived from regional buying power, live exchange rates, and platform tier rulesGenerated by Mirava, automated regional pricing for app makers

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