Pricing Intelligence Report
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TheaterEars

NOTE: Content only available in the United States and Puerto Rico Join the movement! The TheaterEars app allows you to watch new release films at the movie theater in Spanish.

Issued June 17, 2026By MiravaBaseline USA · USDRefreshed 6 days ago
The verdict

You're leaving money on the table in several markets.

A bunch of storefronts are priced below what they could carry. Nudging them up usually grows ARPU without meaningful churn.

Countries audited
2
of 175+ worldwide
Prices checked
12
Across 6 products and 2 countries
Off-target
6
50% of prices checked
Avg deviation
9.1%
vs the local target price

How your prices stack up

vs the local target price
Strongly underpriced
4
Moderately underpriced
2
Well aligned
6
Moderately overpriced
0
Strongly overpriced
0
Inconsistency check

Markets where pricing pulls in different directions

These countries don’t have one pricing story. Inside the same market, some products are well above what local buying power supports while others are well below it. A wide spread (two or more bands apart) usually means there isn’t a deliberate strategy in that storefront, and aligning the outliers is one of the cleanest wins in the report.

  • CanadaSubtle spread · neighbouring bands
Unlock the report to see which products are pulling each market in opposite directions.
Findings

What stands out

Auto-derived from this report's data, not boilerplate.

🇨🇦Money on the table: Canada

You're priced about 44% below what this market could carry. A small nudge up usually lifts ARPU without losing customers.

🇺🇸Your biggest market: United States of America

United States of America is currently well aligned (0%). Even a one-tier move here moves the needle more than fixing a dozen smaller markets.

6 of 12 price checks are off

That's 50% of the price points we evaluated. Mirava maps each one to the closest available platform tier so you can ship every fix in a single review.

Per product

Across 6 products

Showing the 5 most off-target products with full country coverage. 1 more available.

ULTRA Monthly Subscription

50% aligned · 2 countries
Priced very low (>15% under target) · 1On target (within ±5%) · 1

Ultra Annual Subscription

50% aligned · 2 countries
Priced very low (>15% under target) · 1On target (within ±5%) · 1

ULTRA Subscription (Returning)

50% aligned · 2 countries
Priced low (5-15% under target) · 1On target (within ±5%) · 1

TE ULTRA - Annual Subscription

50% aligned · 2 countries
Priced low (5-15% under target) · 1On target (within ±5%) · 1

ULTRA - Yearly Sub (Returning)

50% aligned · 2 countries
Priced very low (>15% under target) · 1On target (within ±5%) · 1
1 more product in this audit.
Sample

Country-by-country pricing

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Detailed pricing locked

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You're seeing 2 of 175+ countries.

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Methodology · Local target prices derived from regional buying power, live exchange rates, and platform tier rulesGenerated by Mirava, automated regional pricing for app makers

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